Brandwave

Fathom vs Granola:Which is searched more?

In September 2026, Granola had more branded searches than Fathom among meeting transcription tools worldwide. Granola had about 206,000 branded searches, while Fathom had 60,600. Granola made up 21.2% of all meeting transcription tool searches we track, and Fathom accounted for 6.2%. These are worldwide searches for English-language branded terms.

Share of searches among meeting transcription tools worldwide in September 2026Is Fathom or Granola more popular in search?
Fathom6.2%60.6K searches
vs
Granola21.2%206K searches

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Is Fathom or Granola more popular in search?

Compare the meeting transcription tools people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fathom and Granola among meeting transcription tools worldwide, by month

Share of searches by month for Granola, Fathom. The figures are in the table below the chart.

View monthly share of searches table
MonthOtterGranolaFireflies.aiTactiqtl;dvFathomRev
Oct 202552.1%5.9%14%10.1%7.4%5.9%4.6%
Nov 202550.1%6.8%16.2%9.7%7.9%6.9%2.4%
Dec 202550.2%7.1%16.2%9.7%8.6%5.8%2.4%
Jan 202648.8%9.9%15.5%9.4%7.6%6.9%1.9%
Feb 202649.1%12.1%12.9%9.3%8.3%6.7%1.6%
Mar 202648.2%14.4%12.7%9.2%7.5%6.1%1.9%
Apr 202648.5%14.5%12.9%9.3%6.8%6.1%1.9%
May 202644.7%16.4%14.3%8.6%7.2%6.8%2.1%
Jun 202640.7%18.2%13.1%9.5%8.1%7.5%2.9%
Jul 202641.8%19%11.4%9.8%8.1%6.9%3%
Aug 202641.8%19.1%11.5%9.9%8%6.7%3%
Sep 202639.3%21.2%12.9%11.3%6.8%6.2%2.3%

How has the Fathom and Granola comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Granola took it in December 2025.
  • Across the 12 months ending September 2026, Fathom’s share of searches among meeting transcription tools worldwide moved from 5.9% to 6.2%, and its estimated monthly branded searches moved from 64.6K to 60.6K.
  • Across the 12 months ending September 2026, Granola’s share of searches among meeting transcription tools worldwide moved from 5.9% to 21.2%, and its estimated monthly branded searches moved from 64.6K to 206K.

How did search popularity change for meeting transcription tools worldwide in September 2026?

2 changes
  1. In September 2026, Granola gained share of searches among meeting transcription tools worldwide, from 19.1% to 21.2%.

  2. Fathom’s share of searches among meeting transcription tools worldwide has lost ground for 3 months in a row, from 7.5% to 6.2% in September 2026.

How are branded searches counted?

24 search terms

Brandwave collects information about searches that people make online using Fathom’s and Granola’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fathom

14 branded search terms

  • Fathom AI
  • fathom ai app
  • fathom app
  • fathom meeting
  • fathom meeting note
  • fathom meeting notes
  • fathom meeting recorder
  • fathom meetings
  • fathom note
  • fathom note taker
  • fathom notetaker
  • fathom recorder
  • fathom video
  • fathom zoom

Granola

10 branded search terms

  • Granola AI
  • granola ai app
  • granola ai notes
  • granola ai notetaker
  • granola app
  • granola meeting notes
  • granola note taker
  • granola notes
  • granola notetaker
  • granola.ai

How the Brand Demand Index is measured

Other head-to-heads among meeting transcription tools

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