Brandwave

How popular isGranola?

In September 2026, people searched for Granola by name about 206,000 times worldwide, a 219.7% increase from the previous year. These searches made up 21.2% of all global meeting transcription tool searches, placing Granola second out of seven tools. When we asked both ChatGPT and Google AI Overviews about meeting transcription tools, Granola appeared in all answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Granola is the second most searched of 7 competitors and the fourth most recommended in AI answers.

  1. OtterShare of searches 39.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. GranolaShare of searches 21.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
  3. Fireflies.aiShare of searches 12.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. TactiqShare of searches 11.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. tl;dvShare of searches 6.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th

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Top meeting transcription tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Granola appeared in all five answers. Granola is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Otter1st
  2. Fathom2nd
  3. Fireflies.ai3rd
  4. Granola4th
  5. Tactiq5th
  6. tl;dv6th
  7. Rev–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Otter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Granola5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fireflies.ai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fathom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tactiq2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • tl;dv1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rev0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about meeting transcription tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which meeting transcription tools compete with Granola?

Granola against meeting transcription tools worldwide, by month

Share of searches by month for Otter, Granola, Fireflies.ai, Tactiq, tl;dv, Fathom, Rev. The figures are in the table below the chart.

View monthly share of searches table
MonthOtterGranolaFireflies.aiTactiqtl;dvFathomRev
Oct 202552.1%5.9%14%10.1%7.4%5.9%4.6%
Nov 202550.1%6.8%16.2%9.7%7.9%6.9%2.4%
Dec 202550.2%7.1%16.2%9.7%8.6%5.8%2.4%
Jan 202648.8%9.9%15.5%9.4%7.6%6.9%1.9%
Feb 202649.1%12.1%12.9%9.3%8.3%6.7%1.6%
Mar 202648.2%14.4%12.7%9.2%7.5%6.1%1.9%
Apr 202648.5%14.5%12.9%9.3%6.8%6.1%1.9%
May 202644.7%16.4%14.3%8.6%7.2%6.8%2.1%
Jun 202640.7%18.2%13.1%9.5%8.1%7.5%2.9%
Jul 202641.8%19%11.4%9.8%8.1%6.9%3%
Aug 202641.8%19.1%11.5%9.9%8%6.7%3%
Sep 202639.3%21.2%12.9%11.3%6.8%6.2%2.3%
  1. 1.Otter

    39.3%

    Held 1st. 382K estimated branded searches, -0.02% vs prior month. Share -2.5 points.

  2. 2.Granola

    21.2%

    Held 2nd. 206K estimated branded searches, +17.9% vs prior month. Share +2.1 points.

  3. Held 3rd. 126K estimated branded searches, +19.5% vs prior month. Share +1.4 points.

  4. 4.Tactiq

    11.3%

    Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +1.4 points.

  5. 5.tl;dv

    6.8%

    Held 5th. 65.8K estimated branded searches, -10.1% vs prior month. Share -1.2 points.

  6. 6.Fathom

    6.2%

    Held 6th. 60.6K estimated branded searches, -1.1% vs prior month. Share -0.5 points.

  7. 7.Rev

    2.3%

    Held 7th. 22.5K estimated branded searches, -17.9% vs prior month. Share -0.7 points.

Compare popularity between Granola and its closest rivals

Every comparison with Granola

11 comparisons

How has branded search demand for Granola changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Granola worldwide rose from 64.6K to 206K.
  • Across the 12 months ending September 2026, Granola’s share of searches among meeting transcription tools worldwide increased from 5.9% to 21.2%.
  • Across the 12 months ending September 2026, Granola rose from 6th to 2nd among meeting transcription tools worldwide.

How did search popularity change for meeting transcription tools worldwide in September 2026?

6 changes
  1. In September 2026, Granola gained share of searches among meeting transcription tools worldwide, from 19.1% to 21.2%.

  2. In September 2026, Fireflies.ai gained share of searches among meeting transcription tools worldwide, from 11.5% to 12.9%.

  3. In September 2026, Tactiq gained share of searches among meeting transcription tools worldwide, from 9.9% to 11.3%.

  4. In September 2026, Otter lost share of searches among meeting transcription tools worldwide, from 41.8% to 39.3%.

  5. In September 2026, tl;dv lost share of searches among meeting transcription tools worldwide, from 8% to 6.8%.

  6. In September 2026, Rev lost share of searches among meeting transcription tools worldwide, from 3% to 2.3%.

How are Granola’s branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Granola’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • Granola AI
  • granola ai app
  • granola ai notes
  • granola ai notetaker
  • granola app
  • granola meeting notes
  • granola note taker
  • granola notes
  • granola notetaker
  • granola.ai

Do you work for Granola? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Granola compete?

Granola is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
AI meeting notetakers2nd of 820.6%Show ranking
Meeting transcription tools2nd of 721.2%Shown above
Meeting notes apps2nd of 923.7%Show ranking
Creator with pink hair and a pink jacket

Is Granola your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.