Brandwave

AI meeting notetakers:Which brands are most popular in search?

In August 2026, Otter.ai was the most searched among AI meeting notetakers worldwide, with an estimated 411K branded searches and 41.1% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Otter.ai41.1%
  2. Granola19.8%
  3. Read AI12%
  4. Fireflies.ai11.6%
  5. tl;dv7.4%
  6. Fathom7.2%
  7. Avoma1%

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Share of SearchLeaderboard

Compare AI tools that record, transcribe, and summarise meetings, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among AI meeting notetakers worldwide, by month

Share of Search by month for Otter.ai, Granola, Read AI, Fireflies.ai, tl;dv, Fathom. The figures are in the table below the chart.

View monthly share of search table
MonthOtter.aiGranolaRead AIFireflies.aitl;dvFathomAvoma
Oct 202551.7%6.1%13.1%14.6%7%6.4%1.1%
Nov 202547.4%6.7%14.5%16.1%7.2%7.2%1%
Dec 202549.5%7.1%12.1%16.2%7.9%6%1.2%
Jan 202648.5%9.7%11.4%15.1%6.8%7.1%1.4%
Feb 202648.9%11.9%11.3%12.7%7.4%6.8%1.2%
Mar 202648.7%13.9%11.1%12.5%6.7%6.2%0.95%
Apr 202649.6%14.3%9.3%12.9%6.2%6.7%0.98%
May 202646.8%15.8%10%13.3%6.3%7%0.86%
Jun 202642.1%17.2%13%12.2%6.8%7.8%0.93%
Jul 202641.7%19.1%11.6%11.2%7.3%8%1%
Aug 202641.1%19.8%12%11.6%7.4%7.2%1%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Otter.ai

    41.1%

    held 1st · 411K estimated branded searches · -4.7% vs prior month · -0.7 points

  2. 2.Granola

    19.8%

    held 2nd · 198K estimated branded searches · +0.23% vs prior month · +0.7 points

  3. 3.Read AI

    12%

    held 3rd · 120K estimated branded searches · -0.57% vs prior month · +0.3 points

  4. 4.Fireflies.ai

    11.6%

    held 4th · 116K estimated branded searches · -0.34% vs prior month · +0.3 points

  5. 5.tl;dv

    7.4%

    moved from 6th to 5th · 73.5K estimated branded searches · -1.9% vs prior month · +0.1 points

  6. 6.Fathom

    7.2%

    moved from 5th to 6th · 72.3K estimated branded searches · -12.8% vs prior month · -0.8 points

  7. 7.Avoma

    1%

    held 7th · 10.3K estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among AI meeting notetakers worldwide?

In August 2026, Otter.ai was the most searched among AI meeting notetakers worldwide, with an estimated 411K branded searches and 41.1% estimated Share of Search within this set. Granola is in 2nd place, 21.3 percentage points behind at 19.8% Share of Search.

Global AI meeting notetakers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Otter.ai51.7% → 41.1%51.7%Oct 202541.1%Aug 20261st
Granola6.1% → 19.8%19.8%Aug 20266.1%Oct 20256th → 2nd
Read AI13.1% → 12%14.5%Nov 20259.3%Apr 20263rd
Fireflies.ai14.6% → 11.6%16.2%Dec 202511.2%Jul 20262nd → 4th
tl;dv7% → 7.4%7.9%Dec 20256.2%Apr 20264th → 5th
Fathom6.4% → 7.2%8%Jul 20266%Dec 20255th → 6th
Avoma1.1% → 1%1.4%Jan 20260.86%May 20267th

Each finding as a sentence

  • Across the 11 months ending August 2026, Otter.ai’s estimated Share of Search among AI meeting notetakers worldwide decreased from 51.7% to 41.1%.
  • Across the 11 months ending August 2026, Granola’s estimated Share of Search among AI meeting notetakers worldwide increased from 6.1% to 19.8%.
  • Across the 11 months ending August 2026, Read AI’s estimated Share of Search among AI meeting notetakers worldwide decreased from 13.1% to 12%.
  • Across the 11 months ending August 2026, Fireflies.ai’s estimated Share of Search among AI meeting notetakers worldwide decreased from 14.6% to 11.6%.
  • Across the 11 months ending August 2026, Fathom’s estimated Share of Search among AI meeting notetakers worldwide increased from 6.4% to 7.2%.
  • Across the 11 months ending August 2026, Read AI’s estimated Share of Search among AI meeting notetakers worldwide peaked at 14.5% in November 2025 and was lowest at 9.3% in April 2026.
  • Across the 11 months ending August 2026, Fireflies.ai’s estimated Share of Search among AI meeting notetakers worldwide peaked at 16.2% in December 2025 and was lowest at 11.2% in July 2026.
  • Across the 11 months ending August 2026, tl;dv’s estimated Share of Search among AI meeting notetakers worldwide peaked at 7.9% in December 2025 and was lowest at 6.2% in April 2026.
  • Across the 11 months ending August 2026, Fathom’s estimated Share of Search among AI meeting notetakers worldwide peaked at 8% in July 2026 and was lowest at 6% in December 2025.
  • Across the 11 months ending August 2026, Granola rose from 6th to 2nd among AI meeting notetakers worldwide.
  • Across the 11 months ending August 2026, Fireflies.ai fell from 2nd to 4th among AI meeting notetakers worldwide.
  • Across the 11 months ending August 2026, tl;dv fell from 4th to 5th among AI meeting notetakers worldwide.
  • Across the 11 months ending August 2026, Fathom fell from 5th to 6th among AI meeting notetakers worldwide.
  • Across the 11 months ending August 2026, Avoma held steady: its estimated Share of Search among AI meeting notetakers worldwide moved less than 0.5 percentage points.

How did search popularity change for AI meeting notetakers worldwide in August 2026?

  1. In August 2026, Granola gained estimated Share of Search among AI meeting notetakers worldwide, from 19.1% to 19.8%.

  2. In August 2026, Fathom lost estimated Share of Search among AI meeting notetakers worldwide, from 8% to 7.2%.

  3. In August 2026, Otter.ai lost estimated Share of Search among AI meeting notetakers worldwide, from 41.7% to 41.1%.

  4. tl;dv’s estimated Share of Search among AI meeting notetakers worldwide has gained ground for 3 months in a row, from 6.3% to 7.4% in August 2026.

  5. Estimated monthly branded searches for Fireflies.ai worldwide fell 31.1% over 11 measured months, from 168K to 116K in August 2026.

  6. Estimated monthly branded searches for Read AI worldwide fell 20.8% over 11 measured months, from 151K to 120K in August 2026.

  7. Estimated monthly branded searches for Avoma worldwide fell 19.3% over 11 measured months, from 12.8K to 10.3K in August 2026.

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