Fireflies.ai vs Otter.ai:Which is more popular by branded search?
In August 2026, Otter.ai had more branded searches than Fireflies.ai among AI meeting notetakers worldwide. Otter.ai was estimated to have 411K branded searches compared to Fireflies.ai’s 116K, and held a 41.1% Share of Search versus Fireflies.ai’s 11.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Fireflies.ai or Otter.ai?
Compare AI tools that record, transcribe, and summarise meetings, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Otter.ai, Fireflies.ai. The figures are in the table below the chart.
View monthly share of search table
| Month | Otter.ai | Granola | Read AI | Fireflies.ai | tl;dv | Fathom | Avoma |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.7% | 6.1% | 13.1% | 14.6% | 7% | 6.4% | 1.1% |
| Nov 2025 | 47.4% | 6.7% | 14.5% | 16.1% | 7.2% | 7.2% | 1% |
| Dec 2025 | 49.5% | 7.1% | 12.1% | 16.2% | 7.9% | 6% | 1.2% |
| Jan 2026 | 48.5% | 9.7% | 11.4% | 15.1% | 6.8% | 7.1% | 1.4% |
| Feb 2026 | 48.9% | 11.9% | 11.3% | 12.7% | 7.4% | 6.8% | 1.2% |
| Mar 2026 | 48.7% | 13.9% | 11.1% | 12.5% | 6.7% | 6.2% | 0.95% |
| Apr 2026 | 49.6% | 14.3% | 9.3% | 12.9% | 6.2% | 6.7% | 0.98% |
| May 2026 | 46.8% | 15.8% | 10% | 13.3% | 6.3% | 7% | 0.86% |
| Jun 2026 | 42.1% | 17.2% | 13% | 12.2% | 6.8% | 7.8% | 0.93% |
| Jul 2026 | 41.7% | 19.1% | 11.6% | 11.2% | 7.3% | 8% | 1% |
| Aug 2026 | 41.1% | 19.8% | 12% | 11.6% | 7.4% | 7.2% | 1% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Fireflies.ai and Otter.ai comparison changed over the last 12 months?
3 findings
- Otter.ai was ahead of Fireflies.ai in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fireflies.ai’s estimated Share of Search among AI meeting notetakers worldwide moved from 14.6% to 11.6%, and its estimated monthly branded searches moved from 168K to 116K.
- Across the 11 months ending August 2026, Otter.ai’s estimated Share of Search among AI meeting notetakers worldwide moved from 51.7% to 41.1%, and its estimated monthly branded searches moved from 596K to 411K.
How did search popularity change for AI meeting notetakers worldwide in August 2026?
2 changes

In August 2026, Otter.ai lost estimated Share of Search among AI meeting notetakers worldwide, from 41.7% to 41.1%.

Estimated monthly branded searches for Fireflies.ai worldwide fell 31.1% over 11 measured months, from 168K to 116K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Fireflies.ai’s and Otter.ai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fireflies.ai
15 branded search terms
- ai fireflies
- Fireflies AI
- fireflies ai app
- fireflies ai meeting notes
- fireflies ai note taker
- fireflies ai notetaker
- fireflies ai pricing
- fireflies app
- fireflies meeting notes
- fireflies note taker
- fireflies notetaker
- fireflies transcription
- fireflies.ai
- fred fireflies ai
- what is fireflies ai
Otter.ai
20 branded search terms
- Otter AI
- otter ai app
- otter ai audio to text
- otter ai download
- otter ai free
- otter ai meeting notes
- otter ai note taker
- otter ai notetaker
- otter ai pricing
- otter ai speech to text
- otter ai transcription
- otter ai video transcription
- otter app
- otter meeting notes
- otter transcribe
- otter transcription
- otter.ai
- otterai
- what is otter ai
- www otter ai

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.