Fireflies.ai vs Otter:Which is searched more?
In September 2026, Otter had more branded searches than Fireflies.ai among meeting transcription tools worldwide. Otter was estimated to have 382K branded searches compared to Fireflies.ai’s 126K, and held a 58.1% Share of Search versus Fireflies.ai’s 19.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fireflies.ai or Otter?
Compare the meeting transcription tools people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Otter, Fireflies.ai. The figures are in the table below the chart.
View monthly share of search table
| Month | Otter | Fireflies.ai | tl;dv | Fathom | Rev |
|---|---|---|---|---|---|
| Oct 2025 | 61.9% | 16.6% | 8.8% | 7% | 5.7% |
| Nov 2025 | 59.8% | 19.4% | 9.4% | 8.3% | 3.1% |
| Dec 2025 | 60.2% | 19.4% | 10.3% | 6.9% | 3.2% |
| Jan 2026 | 60.2% | 19.2% | 9.3% | 8.5% | 2.8% |
| Feb 2026 | 62.3% | 16.4% | 10.5% | 8.5% | 2.3% |
| Mar 2026 | 62.9% | 16.6% | 9.8% | 7.9% | 2.7% |
| Apr 2026 | 63.5% | 16.9% | 8.9% | 8% | 2.7% |
| May 2026 | 59.4% | 19% | 9.5% | 9% | 3% |
| Jun 2026 | 56.1% | 18.1% | 11.1% | 10.4% | 4.3% |
| Jul 2026 | 58.5% | 16% | 11.3% | 9.6% | 4.5% |
| Aug 2026 | 58.7% | 16.1% | 11.2% | 9.4% | 4.5% |
| Sep 2026 | 58.1% | 19.1% | 10% | 9.2% | 3.6% |
How has the Fireflies.ai and Otter comparison changed over the last 12 months?
3 findings
- Otter was ahead of Fireflies.ai in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fireflies.ai’s estimated Share of Search among meeting transcription tools worldwide moved from 16.6% to 19.1%, and its estimated monthly branded searches moved from 153K to 126K.
- Across the 12 months ending September 2026, Otter’s estimated Share of Search among meeting transcription tools worldwide moved from 61.9% to 58.1%, and its estimated monthly branded searches moved from 569K to 382K.
How did search popularity change for meeting transcription tools worldwide in September 2026?
2 changes
In September 2026, Fireflies.ai gained estimated Share of Search among meeting transcription tools worldwide, from 16.1% to 19.1%.
In September 2026, Otter lost estimated Share of Search among meeting transcription tools worldwide, from 58.7% to 58.1%.
Other head-to-heads among meeting transcription tools
How each brand is measured
Brandwave collects information about searches that people make online using Fireflies.ai’s and Otter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fireflies.ai
10 branded search terms
- ai fireflies
- Fireflies AI
- fireflies ai app
- fireflies app
- fireflies meeting notes
- fireflies note taker
- fireflies notetaker
- fireflies transcription
- fireflies.ai
- fred fireflies ai
Otter
10 branded search terms
- otter ai
- otter ai app
- otter ai notetaker
- otter ai transcription
- otter app
- otter meeting notes
- otter transcribe
- otter transcription
- otter.ai
- otterai
Put your own brand in this comparison
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