Brandwave

Fathom vs Otter:Which is searched more?

In September 2026, Otter had more branded searches than Fathom among meeting transcription tools worldwide. Otter was estimated to have 382K branded searches compared to Fathom’s 60.6K, and held a 58.1% Share of Search versus Fathom’s 9.2%. These are worldwide searches for English-language branded terms.

Share of Search among meeting transcription tools worldwide in September 2026Which is more popular in search, Fathom or Otter?
Fathom9.2%60.6K searches
vs
Otter58.1%382K searches

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Which is more popular in search, Fathom or Otter?

Compare the meeting transcription tools people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fathom and Otter among meeting transcription tools worldwide, by month

Share of Search by month for Otter, Fathom. The figures are in the table below the chart.

View monthly share of search table
MonthOtterFireflies.aitl;dvFathomRev
Oct 202561.9%16.6%8.8%7%5.7%
Nov 202559.8%19.4%9.4%8.3%3.1%
Dec 202560.2%19.4%10.3%6.9%3.2%
Jan 202660.2%19.2%9.3%8.5%2.8%
Feb 202662.3%16.4%10.5%8.5%2.3%
Mar 202662.9%16.6%9.8%7.9%2.7%
Apr 202663.5%16.9%8.9%8%2.7%
May 202659.4%19%9.5%9%3%
Jun 202656.1%18.1%11.1%10.4%4.3%
Jul 202658.5%16%11.3%9.6%4.5%
Aug 202658.7%16.1%11.2%9.4%4.5%
Sep 202658.1%19.1%10%9.2%3.6%

How has the Fathom and Otter comparison changed over the last 12 months?

  • Otter was ahead of Fathom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fathom’s estimated Share of Search among meeting transcription tools worldwide moved from 7% to 9.2%, and its estimated monthly branded searches moved from 64.6K to 60.6K.
  • Across the 12 months ending September 2026, Otter’s estimated Share of Search among meeting transcription tools worldwide moved from 61.9% to 58.1%, and its estimated monthly branded searches moved from 569K to 382K.

How did search popularity change for meeting transcription tools worldwide in September 2026?

  1. In September 2026, Otter lost estimated Share of Search among meeting transcription tools worldwide, from 58.7% to 58.1%.

  2. Fathom’s estimated Share of Search among meeting transcription tools worldwide has lost ground for 3 months in a row, from 10.4% to 9.2% in September 2026.

Other head-to-heads among meeting transcription tools

How each brand is measured

Brandwave collects information about searches that people make online using Fathom’s and Otter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fathom

14 branded search terms

  • Fathom AI
  • fathom ai app
  • fathom app
  • fathom meeting
  • fathom meeting note
  • fathom meeting notes
  • fathom meeting recorder
  • fathom meetings
  • fathom note
  • fathom note taker
  • fathom notetaker
  • fathom recorder
  • fathom video
  • fathom zoom

Otter

10 branded search terms

  • otter ai
  • otter ai app
  • otter ai notetaker
  • otter ai transcription
  • otter app
  • otter meeting notes
  • otter transcribe
  • otter transcription
  • otter.ai
  • otterai

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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