Brandwave

How popular isFathom in search?

In September 2026, there were an estimated 60.6K branded searches for Fathom worldwide which is down 6.2% over the last 12 months. Fathom holds 9.2% estimated Share of Search among meeting transcription tools worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Otter58.1%
  2. Fireflies.ai19.1%
  3. tl;dv10%
  4. Fathom9.2%
  5. Rev3.6%
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Which meeting transcription tools compete with Fathom?

Fathom against meeting transcription tools worldwide, by month

Share of Search by month for Otter, Fireflies.ai, tl;dv, Fathom, Rev. The figures are in the table below the chart.

View monthly share of search table
MonthOtterFireflies.aitl;dvFathomRev
Oct 202561.9%16.6%8.8%7%5.7%
Nov 202559.8%19.4%9.4%8.3%3.1%
Dec 202560.2%19.4%10.3%6.9%3.2%
Jan 202660.2%19.2%9.3%8.5%2.8%
Feb 202662.3%16.4%10.5%8.5%2.3%
Mar 202662.9%16.6%9.8%7.9%2.7%
Apr 202663.5%16.9%8.9%8%2.7%
May 202659.4%19%9.5%9%3%
Jun 202656.1%18.1%11.1%10.4%4.3%
Jul 202658.5%16%11.3%9.6%4.5%
Aug 202658.7%16.1%11.2%9.4%4.5%
Sep 202658.1%19.1%10%9.2%3.6%

  1. 1.Otter

    58.1%

    Held 1st. 382K estimated branded searches, -0.02% vs prior month. Share -0.6 points.

  2. 2.Fireflies.ai

    19.1%

    Held 2nd. 126K estimated branded searches, +19.5% vs prior month. Share +2.9 points.

  3. 3.tl;dv

    10%

    Held 3rd. 65.8K estimated branded searches, -10.1% vs prior month. Share -1.2 points.

  4. 4.Fathom

    9.2%

    Held 4th. 60.6K estimated branded searches, -1.1% vs prior month. Share -0.2 points.

  5. 5.Rev

    3.6%

    Held 5th. 23.9K estimated branded searches, -17.9% vs prior month. Share -0.8 points.

Compare search popularity between Fathom and its closest rivals

Every comparison with Fathom

How has branded search demand for Fathom changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Fathom worldwide fell from 64.6K to 60.6K.
  • Across the 12 months ending September 2026, Fathom’s estimated Share of Search among meeting transcription tools worldwide increased from 7% to 9.2%.
  • Across the 12 months ending September 2026, Fathom’s estimated Share of Search among meeting transcription tools worldwide peaked at 10.4% in June 2026 and was lowest at 6.9% in December 2025.

How did search popularity change for meeting transcription tools worldwide in September 2026?

  1. In September 2026, Fireflies.ai gained estimated Share of Search among meeting transcription tools worldwide, from 16.1% to 19.1%.

  2. In September 2026, tl;dv lost estimated Share of Search among meeting transcription tools worldwide, from 11.2% to 10%.

  3. In September 2026, Rev lost estimated Share of Search among meeting transcription tools worldwide, from 4.5% to 3.6%.

  4. In September 2026, Otter lost estimated Share of Search among meeting transcription tools worldwide, from 58.7% to 58.1%.

  5. Fathom’s estimated Share of Search among meeting transcription tools worldwide has lost ground for 3 months in a row, from 10.4% to 9.2% in September 2026.

Where does Fathom compete?

Fathom is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI meeting notetakers6th of 76.1%Show ranking
Meeting transcription tools4th of 59.2%Shown above
Meeting notes apps4th of 69.4%Show ranking
AI meeting assistants3rd of 510.4%Show ranking

How is Fathom measured?

Brandwave collects information about searches that people make online using Fathom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

14 branded search terms

  • Fathom AI
  • fathom ai app
  • fathom app
  • fathom meeting
  • fathom meeting note
  • fathom meeting notes
  • fathom meeting recorder
  • fathom meetings
  • fathom note
  • fathom note taker
  • fathom notetaker
  • fathom recorder
  • fathom video
  • fathom zoom

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How the Brand Demand Index is measured

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