Brandwave

Coop Sleep Goods vs Simba:Which is more popular?

In September 2026, Simba had more branded searches than Coop Sleep Goods among mattress protector brands worldwide. Simba had about 65,900 branded searches, while Coop Sleep Goods had 5,400. Simba made up 19.1% of all mattress protector brand searches we track, and Coop Sleep Goods accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about mattress protector brands, Coop Sleep Goods appeared in three of the five answers and Simba in none.

Among mattress protector brands worldwide in September 2026

Who do people search for more?

Simba, about 12 searches for every 1 for Coop Sleep Goods

Simba 65.9K searchesCoop Sleep Goods 5.4K searches

Who does AI mention more?

Coop Sleep Goods, mentioned in 3 of 5 answers, Simba in 0

Coop Sleep Goods in 3 of 5Simba in 0 of 5

Who does AI recommend more?

Coop Sleep Goods, the only one of the two named

Coop Sleep Goods first in 2Simba never named

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Top mattress protector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Coop Sleep Goods was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Simba did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Saatva1st
  2. Coop Sleep Goods2nd
  3. Naturepedic3rd
  4. Tempur-Pedic–
  5. Simba–
  6. Sealy–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Coop Sleep Goods3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Naturepedic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Saatva2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tempur-Pedic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Simba0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sealy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about mattress protector brands

5 answers

  • Asked ChatGPT

    “Which mattress protector brand should I buy?”

    1. Asked ChatGPT

      “What are the best mattress protector brands?”

      1. 1Saatva
      2. 2Coop Sleep Goods
      3. 3Naturepedic

    2. Asked ChatGPT

      “What's the best mattress protector brand for a king bed?”

      1. 1Saatva
      2. 2Coop Sleep Goods
      3. 3Naturepedic

    3. Searched Google, AI Overview

      “best mattress protector”

      1. 1Coop Sleep Goods

    4. Searched Google, AI Overview

      “waterproof mattress protector”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

      Is Coop Sleep Goods or Simba more popular in search?

      This chart shows how often people search Google for Coop Sleep Goods and Simba by name. Each line represents a brand's share of searches for all six mattress protector brands we track, month by month, from English-language searches worldwide.

      Coop Sleep Goods and Simba among mattress protector brands worldwide, by month

      Share of searches by month for Simba, Coop Sleep Goods. The figures are in the table below the chart.

      View monthly share of searches table
      MonthTempur-PedicSimbaSealyNaturepedicCoop Sleep GoodsSaatva
      Oct 202556.8%23.6%14.2%3.5%1.3%0.69%
      Nov 202554.1%26.8%13.5%4.1%1.2%0.29%
      Dec 202559.8%18.7%13.8%4.1%2.8%0.81%
      Jan 202652.5%25.7%15.5%3.8%1.7%0.92%
      Feb 202658.9%19.9%14.7%4.4%1.6%0.48%
      Mar 202652.4%25.1%15.4%4.6%1.7%0.75%
      Apr 202654.3%21.7%16%5.8%1.7%0.42%
      May 202658.7%19.5%14.7%5.4%1.3%0.39%
      Jun 202657.3%18.7%16.9%5%1.5%0.65%
      Jul 202658.7%19.2%14.7%5.4%1.6%0.39%
      Aug 202657.2%22.1%13.8%5%1.5%0.36%
      Sep 202659.5%19.1%14.3%5.2%1.6%0.29%

      How has the Coop Sleep Goods and Simba comparison changed over the last 12 months?

      3 findings

      How did search popularity change for mattress protector brands worldwide in September 2026?

      2 changes

      1. In September 2026, Simba lost share of searches among mattress protector brands worldwide, from 22.1% to 19.1%.

      2. Estimated monthly branded searches for Coop Sleep Goods worldwide rose 22.7% over 12 measured months, from 4.4K to 5.4K in September 2026.

      How are branded searches counted?

      3 search terms

      Brandwave collects information about searches that people make online using Coop Sleep Goods’ and Simba’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Coop Sleep Goods

      1 branded search term

      • coop sleep goods

      Simba

      2 branded search terms

      • simba mattress
      • simba sleep

      How the Brand Demand Index is measured

      Other head-to-heads among mattress protector brands

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