Brandwave

Managed WordPress hosting platforms:Which brands are most popular in search?

In August 2026, Kinsta was the most searched among managed WordPress hosting platforms worldwide, with an estimated 29K branded searches and 43.7% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kinsta43.7%
  2. WP Engine43.1%
  3. Pressable8.7%
  4. Flywheel3.3%
  5. Pagely1.1%

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Share of SearchLeaderboard

Compare services and tools used to host and manage WordPress websites. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among managed WordPress hosting platforms worldwide, by month

Share of Search by month for Kinsta, WP Engine, Pressable, Flywheel. The figures are in the table below the chart.

View monthly share of search table
MonthKinstaWP EnginePressableFlywheelPagely
Oct 202544.2%44%7.2%3.5%1.1%
Nov 202543.8%42.4%8.6%3.9%1.3%
Dec 202544.7%43.7%7.2%3.3%1.1%
Jan 202640%47.3%7.8%3.7%1.2%
Feb 202640.2%47.3%7.9%3.4%1.2%
Mar 202644.8%43.7%7.2%3.1%1.1%
Apr 202640.6%47.3%7.8%3%1.2%
May 202644.2%42.7%8.6%3.2%1.3%
Jun 202643.7%43%8.7%3.5%1.1%
Jul 202643.7%43%8.6%3.6%1.1%
Aug 202643.7%43.1%8.7%3.3%1.1%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Kinsta

    43.7%

    held 1st · 29K estimated branded searches · -0.65% vs prior month · +0.1 points

  2. 2.WP Engine

    43.1%

    held 2nd · 28.6K estimated branded searches · -0.52% vs prior month · +0.1 points

  3. 3.Pressable

    8.7%

    held 3rd · 5.8K estimated branded searches · +0.87% vs prior month · +0.1 points

  4. 4.Flywheel

    3.3%

    held 4th · 2.2K estimated branded searches · -9.5% vs prior month · -0.3 points

  5. 5.Pagely

    1.1%

    held 5th · 750 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among managed WordPress hosting platforms worldwide?

In August 2026, Kinsta was the most searched among managed WordPress hosting platforms worldwide, with an estimated 29K branded searches and 43.7% estimated Share of Search within this set. WP Engine is in 2nd place, 0.6 percentage points behind at 43.1% Share of Search.

Global managed WordPress hosting platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Kinsta44.2% → 43.7%44.8%Mar 202640%Jan 20261st
WP Engine44% → 43.1%47.3%Feb 202642.4%Nov 20252nd
Pressable7.2% → 8.7%8.7%Aug 20267.2%Dec 20253rd
Flywheel3.5% → 3.3%3.9%Nov 20253%Apr 20264th
Pagely1.1%1.3%May 20261.1%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, WP Engine’s estimated Share of Search among managed WordPress hosting platforms worldwide decreased from 44% to 43.1%.
  • Across the 11 months ending August 2026, Pressable’s estimated Share of Search among managed WordPress hosting platforms worldwide increased from 7.2% to 8.7%.
  • Across the 11 months ending August 2026, Kinsta’s estimated Share of Search among managed WordPress hosting platforms worldwide peaked at 44.8% in March 2026 and was lowest at 40% in January 2026.
  • Across the 11 months ending August 2026, WP Engine’s estimated Share of Search among managed WordPress hosting platforms worldwide peaked at 47.3% in February 2026 and was lowest at 42.4% in November 2025.
  • Across the 11 months ending August 2026, Pressable’s estimated Share of Search among managed WordPress hosting platforms worldwide peaked at 8.7% in August 2026 and was lowest at 7.2% in December 2025.
  • Across the 11 months ending August 2026, Kinsta, Flywheel and Pagely held steady: their estimated Share of Search among managed WordPress hosting platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for managed WordPress hosting platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Flywheel worldwide fell 23% over 11 measured months, from 2.8K to 2.2K in August 2026.

  2. Estimated monthly branded searches for WP Engine worldwide fell 19.1% over 11 measured months, from 35.3K to 28.6K in August 2026.

  3. Estimated monthly branded searches for Kinsta worldwide fell 18.3% over 11 measured months, from 35.5K to 29K in August 2026.

  4. Estimated monthly branded searches for Pagely worldwide fell 17.6% over 11 measured months, from 910 to 750 in August 2026.

How the Brand Demand Index is measured

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