Brandwave

Bluehost vs SiteGround:Which is more popular by branded search?

In August 2026, SiteGround had more branded searches than Bluehost among web hosting providers worldwide. SiteGround was estimated to have 246K branded searches compared to Bluehost’s 201K, and held a 3.4% Share of Search versus Bluehost’s 2.8%. These are worldwide searches for English-language branded terms.

Share of Search among web hosting providers worldwide in August 2026Which is more popular in search, Bluehost or SiteGround?
Bluehost2.8%201K searches
vs
SiteGround3.4%246K searches

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Which is more popular in search, Bluehost or SiteGround?

Compare the web hosting providers engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bluehost and SiteGround among web hosting providers worldwide, by month

Share of Search by month for SiteGround, Bluehost. The figures are in the table below the chart.

View monthly share of search table
MonthGoDaddyHostingerSiteGroundBluehostDreamHostKinsta
Oct 202546.2%46.2%3.4%2.8%1%0.49%
Nov 202546.2%46.2%3.4%2.8%1%0.41%
Dec 202546.3%46.3%3.4%2.8%0.84%0.41%
Jan 202646.6%46.6%3.4%2.3%0.69%0.34%
Feb 202645.9%45.9%4.1%2.8%0.83%0.41%
Mar 202646.6%46.6%3.4%2.3%0.69%0.41%
Apr 202641.7%50.9%3.7%2.5%0.75%0.37%
May 202642%51.3%3.1%2.5%0.76%0.38%
Jun 202646.5%46.5%3.4%2.3%0.84%0.41%
Jul 202646.5%46.5%3.4%2.3%0.84%0.4%
Aug 202646.3%46.3%3.4%2.8%0.84%0.4%
Sep 2026——————

How has the Bluehost and SiteGround comparison changed over the last 12 months?

  • SiteGround was ahead of Bluehost in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bluehost’s estimated Share of Search among web hosting providers worldwide held steady at 2.8%, and its estimated monthly branded searches held steady at 201K.
  • Across the 11 months ending August 2026, SiteGround’s estimated Share of Search among web hosting providers worldwide held steady at 3.4%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for web hosting providers worldwide in August 2026?

Neither Bluehost nor SiteGround moved beyond provider rounding among web hosting providers in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bluehost’s and SiteGround’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bluehost

1 branded search term

  • bluehost

SiteGround

1 branded search term

  • siteground

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.