ECHO vs Stihl:Which is more popular?
In September 2026, Stihl had more branded searches than ECHO among lawn edger brands worldwide. Stihl had about 9,400 branded searches, while ECHO had 4,790. Stihl made up 16.5% of all lawn edger brand searches we track, and ECHO accounted for 8.4%. When we asked ChatGPT and Google AI Overviews about lawn edger brands, ECHO appeared in four of the five answers and Stihl in three. ECHO was mentioned before Stihl in every answer.
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Top lawn edger brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ECHO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Stihl was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. ECHO was listed before Stihl in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ECHO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milwaukee3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Greenworks3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ryobi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DeWalt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Black+Decker2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
WORX2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Troy-Bilt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lawn edger brands
5 answers
Asked ChatGPT
“Which lawn edger brand should I buy?”
Asked ChatGPT
“What are the best lawn edger brands?”
Asked ChatGPT
“What's the best lawn edger brand for a tidy lawn edge?”
Searched Google, AI Overview
“best lawn edger”
Searched Google, AI Overview
“cordless lawn edger”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is ECHO or Stihl more popular in search?
This chart shows how often people search Google for ECHO and Stihl by name. Each line represents a brand's share of searches for all 11 lawn edger brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Stihl, ECHO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryobi | Stihl | DeWalt | Milwaukee | ECHO | Black+Decker | Craftsman | Greenworks | WORX | Troy-Bilt | Husqvarna |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.2% | 20.5% | 11.2% | 8.6% | 8.2% | 7.3% | 6% | 4.7% | 3% | 2.6% | 2.7% |
| Nov 2025 | 31.9% | 17.8% | 11.5% | 10.8% | 6.8% | 5.1% | 4.8% | 3.8% | 2.6% | 1.9% | 2.8% |
| Dec 2025 | 37.6% | 16.8% | 10.8% | 10.2% | 5.4% | 3.9% | 4.7% | 2.5% | 3.3% | 1.5% | 3.2% |
| Jan 2026 | 32.8% | 21% | 9% | 10.1% | 7.3% | 4.4% | 4% | 3.1% | 2.7% | 2.3% | 3.3% |
| Feb 2026 | 25% | 22.5% | 8.4% | 9.3% | 15.4% | 4.6% | 4.2% | 2.4% | 2.5% | 2.6% | 3.1% |
| Mar 2026 | 23.1% | 21.6% | 9.9% | 9.2% | 11.8% | 5.6% | 6.2% | 3.4% | 3.2% | 3% | 2.9% |
| Apr 2026 | 31.5% | 18.3% | 10.3% | 9.6% | 7.8% | 5.6% | 5.5% | 3.6% | 3% | 2.6% | 2.3% |
| May 2026 | 28.1% | 17.3% | 11.8% | 9.1% | 7.3% | 6.7% | 6.3% | 5% | 3.8% | 2.4% | 2.1% |
| Jun 2026 | 23.4% | 18.6% | 12.8% | 10% | 8% | 7.1% | 7% | 4.7% | 3.5% | 2.7% | 2.3% |
| Jul 2026 | 22.8% | 18.2% | 12.5% | 9.5% | 9.5% | 7% | 6.8% | 5.3% | 3.5% | 2.5% | 2.5% |
| Aug 2026 | 25.8% | 17.3% | 12.2% | 9.4% | 9.2% | 6.7% | 6.5% | 4.3% | 3.9% | 2.4% | 2.3% |
| Sep 2026 | 25.5% | 16.5% | 11.3% | 10.5% | 8.4% | 7.6% | 6% | 4.8% | 3.9% | 2.8% | 2.7% |
Stihl sells other things too, so only its searches that name this product count here, like “stihl edger”.
How has the ECHO and Stihl comparison changed over the last 12 months?
3 findings
- Stihl was ahead of ECHO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ECHO’s share of searches among lawn edger brands worldwide moved from 8.2% to 8.4%, and its estimated monthly branded searches moved from 3.2K to 4.8K.
- Across the 12 months ending September 2026, Stihl’s share of searches among lawn edger brands worldwide moved from 20.5% to 16.5%, and its estimated monthly branded searches moved from 7.9K to 9.4K.
How did search popularity change for lawn edger brands worldwide in September 2026?
2 changes
In September 2026, ECHO lost share of searches among lawn edger brands worldwide, from 9.2% to 8.4%.
In September 2026, Stihl lost share of searches among lawn edger brands worldwide, from 17.3% to 16.5%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using ECHO’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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