Brandwave

DeWalt vs Milwaukee:Which is more popular?

In September 2026, DeWalt had more branded searches than Milwaukee among lawn edger brands worldwide. DeWalt had about 6,400 branded searches, while Milwaukee had 5,990. DeWalt made up 11.3% of all lawn edger brand searches we track, and Milwaukee accounted for 10.5%. When we asked ChatGPT and Google AI Overviews about lawn edger brands, Milwaukee appeared in three of the five answers and DeWalt in two. Milwaukee was mentioned before DeWalt in two out of three answers that named either.

Among lawn edger brands worldwide in September 2026

Who do people search for more?

DeWalt, about 7% more searches than Milwaukee

DeWalt 6.4K searchesMilwaukee 6K searches

Who does AI mention more?

Milwaukee, mentioned in 3 of 5 answers, DeWalt in 2

Milwaukee in 3 of 5DeWalt in 2 of 5

Who does AI recommend more?

Milwaukee, named ahead of DeWalt in 2 of 3 answers

Milwaukee first in 2DeWalt first in 1

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Top lawn edger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Milwaukee was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. DeWalt was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Milwaukee was listed before DeWalt in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ECHO1st
  2. Stihl2nd
  3. Greenworks3rd
  4. Ryobi4th
  5. WORX5th
  6. Milwaukee6th
  7. Black+Decker7th
  8. DeWalt8th
  9. Craftsman–
  10. Troy-Bilt–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ECHO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Greenworks3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Black+Decker2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WORX2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Troy-Bilt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about lawn edger brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Milwaukee more popular in search?

This chart shows how often people search Google for DeWalt and Milwaukee by name. Each line represents a brand's share of searches for all 11 lawn edger brands we track, month by month, from English-language searches worldwide.

DeWalt and Milwaukee among lawn edger brands worldwide, by month

Share of searches by month for DeWalt, Milwaukee. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiStihlDeWaltMilwaukeeECHOBlack+DeckerCraftsmanGreenworksWORXTroy-BiltHusqvarna
Oct 202525.2%20.5%11.2%8.6%8.2%7.3%6%4.7%3%2.6%2.7%
Nov 202531.9%17.8%11.5%10.8%6.8%5.1%4.8%3.8%2.6%1.9%2.8%
Dec 202537.6%16.8%10.8%10.2%5.4%3.9%4.7%2.5%3.3%1.5%3.2%
Jan 202632.8%21%9%10.1%7.3%4.4%4%3.1%2.7%2.3%3.3%
Feb 202625%22.5%8.4%9.3%15.4%4.6%4.2%2.4%2.5%2.6%3.1%
Mar 202623.1%21.6%9.9%9.2%11.8%5.6%6.2%3.4%3.2%3%2.9%
Apr 202631.5%18.3%10.3%9.6%7.8%5.6%5.5%3.6%3%2.6%2.3%
May 202628.1%17.3%11.8%9.1%7.3%6.7%6.3%5%3.8%2.4%2.1%
Jun 202623.4%18.6%12.8%10%8%7.1%7%4.7%3.5%2.7%2.3%
Jul 202622.8%18.2%12.5%9.5%9.5%7%6.8%5.3%3.5%2.5%2.5%
Aug 202625.8%17.3%12.2%9.4%9.2%6.7%6.5%4.3%3.9%2.4%2.3%
Sep 202625.5%16.5%11.3%10.5%8.4%7.6%6%4.8%3.9%2.8%2.7%

DeWalt and Milwaukee sell other things too, so only their searches that name this product count here, like “dewalt edger”.

How has the DeWalt and Milwaukee comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Milwaukee took it in January 2026, DeWalt took it in March 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among lawn edger brands worldwide moved from 11.2% to 11.3%, and its estimated monthly branded searches moved from 4.3K to 6.4K.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among lawn edger brands worldwide moved from 8.6% to 10.5%, and its estimated monthly branded searches moved from 3.3K to 6K.

How did search popularity change for lawn edger brands worldwide in September 2026?

2 changes
  1. In September 2026, Milwaukee gained share of searches among lawn edger brands worldwide, from 9.4% to 10.5%.

  2. In September 2026, DeWalt lost share of searches among lawn edger brands worldwide, from 12.2% to 11.3%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

2 branded search terms

  • dewalt edger
  • dewalt lawn edger

Milwaukee

2 branded search terms

  • milwaukee edger
  • milwaukee lawn edger

How the Brand Demand Index is measured

Other head-to-heads among lawn edger brands

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