Brandwave

Hot rollers brands:Which are searched most?

In September 2026, BaByliss was the most searched among hot rollers brands worldwide, with an estimated 616K branded searches and 88.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. BaByliss88.3%
  2. Conair8.7%
  3. T32.1%
  4. Remington0.52%
  5. CHI0.34%

Follow hot rollers brands and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the hot rollers brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hot rollers brands worldwide, by month

Share of Search by month for BaByliss, Conair, T3. The figures are in the table below the chart.

View monthly share of search table
MonthBaBylissConairT3RemingtonCHI
Oct 202586.5%10.5%2.1%0.51%0.41%
Nov 202589.6%7.3%2.2%0.53%0.36%
Dec 202587.4%8.7%3.2%0.52%0.28%
Jan 202686.1%10.3%2.5%0.61%0.41%
Feb 202686.1%10.3%2.5%0.61%0.41%
Mar 202688.2%8.7%2.1%0.52%0.42%
Apr 202688.1%8.8%2.2%0.52%0.42%
May 202686.3%10.6%2.1%0.63%0.34%
Jun 202686.8%10.7%1.8%0.42%0.35%
Jul 202688.2%8.8%2.2%0.42%0.35%
Aug 202688.2%8.7%2.1%0.52%0.35%
Sep 202688.3%8.7%2.1%0.52%0.34%

This month’s ranking, September 2026

  1. 1.BaByliss

    88.3%

    Held 1st. 616K estimated branded searches, +0.98% vs prior month. Share +0.1 points.

  2. 2.Conair

    8.7%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.T3

    2.1%

    Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Remington

    0.52%

    Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.CHI

    0.34%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among hot rollers brands worldwide?

In September 2026, BaByliss was the most searched among hot rollers brands worldwide, with an estimated 616K branded searches and 88.3% estimated Share of Search within this set. Conair is in 2nd place, 79.7 percentage points behind at 8.7% Share of Search.

Global hot rollers brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
BaByliss86.5% → 88.3%89.6%Nov 202586.1%Jan 20261st
Conair10.5% → 8.7%10.7%Jun 20267.3%Nov 20252nd
T32.1%3.2%Dec 20251.8%Jun 20263rd
Remington0.51% → 0.52%0.63%May 20260.42%Jun 20264th
CHI0.41% → 0.34%0.42%Apr 20260.28%Dec 20255th

Each finding as a sentence

  • Across the 12 months ending September 2026, BaByliss’ estimated Share of Search among hot rollers brands worldwide increased from 86.5% to 88.3%.
  • Across the 12 months ending September 2026, Conair’s estimated Share of Search among hot rollers brands worldwide decreased from 10.5% to 8.7%.
  • Across the 12 months ending September 2026, BaByliss’ estimated Share of Search among hot rollers brands worldwide peaked at 89.6% in November 2025 and was lowest at 86.1% in January 2026.
  • Across the 12 months ending September 2026, Conair’s estimated Share of Search among hot rollers brands worldwide peaked at 10.7% in June 2026 and was lowest at 7.3% in November 2025.
  • Across the 12 months ending September 2026, T3’s estimated Share of Search among hot rollers brands worldwide peaked at 3.2% in December 2025 and was lowest at 1.8% in June 2026.
  • Across the 12 months ending September 2026, T3, Remington and CHI held steady: their estimated Share of Search among hot rollers brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for hot rollers brands worldwide in September 2026?

  1. BaByliss’ estimated Share of Search among hot rollers brands worldwide has gained ground for 3 months in a row, from 86.8% to 88.3% in September 2026.

  2. Conair’s estimated Share of Search among hot rollers brands worldwide has lost ground for 3 months in a row, from 10.7% to 8.7% in September 2026.

  3. Estimated monthly branded searches for CHI worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start free