Brandwave

DeWalt vs Milwaukee:Which is more popular?

In September 2026, Milwaukee had more branded searches than DeWalt among hedge trimmer brands worldwide. Milwaukee had about 1.8 million branded searches, while DeWalt had 673,000. Milwaukee made up 28.5% of all hedge trimmer brand searches we track, and DeWalt accounted for 10.5%. When we asked ChatGPT and Google AI Overviews about hedge trimmer brands, DeWalt appeared in all five answers and Milwaukee in three. DeWalt was mentioned before Milwaukee in four out of five answers.

Among hedge trimmer brands worldwide in September 2026

Who do people search for more?

Milwaukee, about 3 searches for every 1 for DeWalt

Milwaukee 1.8M searchesDeWalt 673K searches

Who does AI mention more?

DeWalt, mentioned in every answer we collected

DeWalt in 5 of 5Milwaukee in 3 of 5

Who does AI recommend more?

DeWalt, named ahead of Milwaukee in 4 of 5 answers

DeWalt first in 4Milwaukee first in 1

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Top hedge trimmer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DeWalt appeared in all five answers. Milwaukee was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. DeWalt was listed before Milwaukee in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. DeWalt1st
  2. Stihl2nd
  3. Milwaukee3rd
  4. Ryobi4th
  5. Husqvarna5th
  6. Makita6th
  7. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milwaukee3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hedge trimmer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Milwaukee more popular in search?

This chart shows how often people search Google for DeWalt and Milwaukee by name. Each line represents a brand's share of searches for all eight hedge trimmer brands we track, month by month, from English-language searches worldwide.

DeWalt and Milwaukee among hedge trimmer brands worldwide, by month

Share of searches by month for Milwaukee, DeWalt. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeStihlHusqvarnaMakitaRyobiDeWaltBosch
Oct 202530.3%15.5%16.5%18%10.6%9.1%0.04%
Nov 202529.4%15.3%13.1%17.6%13.7%10.8%0.03%
Dec 202532.2%15.8%11.8%16%12.3%11.8%0.03%
Jan 202629.1%17.2%15.9%14.7%12.4%10.7%0.03%
Feb 202629.9%17.1%16.4%14.9%10.6%11%0.03%
Mar 202625.7%18.8%17.1%15.4%13.6%9.4%0.04%
Apr 202624.6%19.2%20.2%12.4%14.6%9%0.06%
May 202624.6%18.5%20.2%12.6%14.9%9.1%0.07%
Jun 202625.6%19.2%17%13%15.6%9.4%0.09%
Jul 202629.4%18.6%16.1%12.3%14.7%8.8%0.09%
Aug 202628.1%17.9%15.4%14.3%13.8%10.3%0.07%
Sep 202628.5%17.8%15.6%14.7%12.9%10.5%0.06%

How has the DeWalt and Milwaukee comparison changed over the last 12 months?

3 findings
  • Milwaukee was ahead of DeWalt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among hedge trimmer brands worldwide moved from 9.1% to 10.5%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among hedge trimmer brands worldwide moved from 30.3% to 28.5%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for hedge trimmer brands worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Milwaukee

1 branded search term

  • milwaukee

How the Brand Demand Index is measured

Other head-to-heads among hedge trimmer brands

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