Brandwave

Hairbrush brands:Which are searched most?

In August 2026, Tangle Teezer was the most searched among hairbrush brands worldwide, with an estimated 368K branded searches and 60.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Tangle Teezer60.6%
  2. Wet Brush18.1%
  3. Olivia Garden12.2%
  4. Mason Pearson5.5%
  5. Denman3.7%

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Share of SearchLeaderboard

Compare the hairbrush brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hairbrush brands worldwide, by month

Share of Search by month for Tangle Teezer, Wet Brush, Olivia Garden, Mason Pearson, Denman. The figures are in the table below the chart.

View monthly share of search table
MonthTangle TeezerWet BrushOlivia GardenMason PearsonDenman
Oct 202561.5%18.4%10.1%5.5%4.5%
Nov 202561.2%18.4%10.1%6.7%3.7%
Dec 202555.4%20.3%11.1%9.1%4.1%
Jan 202653.6%19.6%13.2%8.8%4.8%
Feb 202653.8%19.8%13.2%7.2%5.9%
Mar 202655.2%20.2%13.6%6.1%5%
Apr 202656.6%20.7%11.4%6.2%5.1%
May 202659.3%17.8%11.9%6.5%4.4%
Jun 202659.3%17.8%11.9%6.5%4.4%
Jul 202657.1%20.9%11.5%6.3%4.2%
Aug 202660.6%18.1%12.2%5.5%3.7%
Sep 2026—————

This month’s ranking, August 2026

  1. Held 1st. 368K estimated branded searches, +22.3% vs prior month. Share +3.5 points.

  2. 2.Wet Brush

    18.1%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -2.8 points.

  3. Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +0.7 points.

  4. Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.Denman

    3.7%

    Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -0.6 points.

Compare search popularity between leading brands

Which brand is most popular in search among hairbrush brands worldwide?

In August 2026, Tangle Teezer was the most searched among hairbrush brands worldwide, with an estimated 368K branded searches and 60.6% estimated Share of Search within this set. Wet Brush is in 2nd place, 42.5 percentage points behind at 18.1% Share of Search.

Global hairbrush brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Tangle Teezer61.5% → 60.6%61.5%Oct 202553.6%Jan 20261st
Wet Brush18.4% → 18.1%20.9%Jul 202617.8%May 20262nd
Olivia Garden10.1% → 12.2%13.6%Mar 202610.1%Nov 20253rd
Mason Pearson5.5%9.1%Dec 20255.5%Aug 20264th
Denman4.5% → 3.7%5.9%Feb 20263.7%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Tangle Teezer’s estimated Share of Search among hairbrush brands worldwide decreased from 61.5% to 60.6%.
  • Across the 11 months ending August 2026, Olivia Garden’s estimated Share of Search among hairbrush brands worldwide increased from 10.1% to 12.2%.
  • Across the 11 months ending August 2026, Denman’s estimated Share of Search among hairbrush brands worldwide decreased from 4.5% to 3.7%.
  • Across the 11 months ending August 2026, Tangle Teezer’s estimated Share of Search among hairbrush brands worldwide peaked at 61.5% in October 2025 and was lowest at 53.6% in January 2026.
  • Across the 11 months ending August 2026, Wet Brush’s estimated Share of Search among hairbrush brands worldwide peaked at 20.9% in July 2026 and was lowest at 17.8% in May 2026.
  • Across the 11 months ending August 2026, Olivia Garden’s estimated Share of Search among hairbrush brands worldwide peaked at 13.6% in March 2026 and was lowest at 10.1% in November 2025.
  • Across the 11 months ending August 2026, Mason Pearson’s estimated Share of Search among hairbrush brands worldwide peaked at 9.1% in December 2025 and was lowest at 5.5% in August 2026.
  • Across the 11 months ending August 2026, Denman’s estimated Share of Search among hairbrush brands worldwide peaked at 5.9% in February 2026 and was lowest at 3.7% in August 2026.
  • Across the 11 months ending August 2026, Wet Brush and Mason Pearson held steady: their estimated Share of Search among hairbrush brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for hairbrush brands worldwide in August 2026?

  1. In August 2026, Tangle Teezer gained estimated Share of Search among hairbrush brands worldwide, from 57.1% to 60.6%.

  2. In August 2026, Olivia Garden gained estimated Share of Search among hairbrush brands worldwide, from 11.5% to 12.2%.

  3. In August 2026, Wet Brush lost estimated Share of Search among hairbrush brands worldwide, from 20.9% to 18.1%.

  4. In August 2026, Mason Pearson lost estimated Share of Search among hairbrush brands worldwide, from 6.3% to 5.5%.

  5. In August 2026, Denman lost estimated Share of Search among hairbrush brands worldwide, from 4.2% to 3.7%.

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