Brandwave

Amazfit vs Polar:Which is searched more?

In September 2026, Amazfit had more branded searches than Polar among fitness tracker brands worldwide. Amazfit was estimated to have 673K branded searches compared to Polar’s 880, and held a 13.9% Share of Search versus Polar’s 0.02%. These are worldwide searches for English-language branded terms.

Share of Search among fitness tracker brands worldwide in September 2026Which is more popular in search, Amazfit or Polar?
Amazfit13.9%673K searches
vs
Polar0.02%880 searches

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Which is more popular in search, Amazfit or Polar?

Compare the fitness tracker and smart ring brands people wear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Amazfit and Polar among fitness tracker brands worldwide, by month

Share of Search by month for Amazfit, Polar. The figures are in the table below the chart.

View monthly share of search table
MonthWHOOPFitbitAmazfitOuraPolar
Oct 202548.5%27.8%15.3%8.4%0.02%
Nov 202543.9%30.3%16.7%9.1%0.02%
Dec 202547.3%26.7%18%8%0.03%
Jan 202652.3%24.1%16.3%7.3%0.02%
Feb 202651.5%24.6%16.5%7.4%0.03%
Mar 202653.9%21.1%17.2%7.7%0.03%
Apr 202652.6%24.7%16.6%6.1%0.02%
May 202647.8%34%12.5%5.6%0.02%
Jun 202645.9%31.9%14.3%7.8%0.02%
Jul 202653.9%25.6%14.1%6.3%0.02%
Aug 202653.6%25.8%14.2%6.4%0.02%
Sep 202651.8%25.1%13.9%9.3%0.02%

How has the Amazfit and Polar comparison changed over the last 12 months?

  • Amazfit was ahead of Polar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Amazfit’s estimated Share of Search among fitness tracker brands worldwide moved from 15.3% to 13.9%, and its estimated monthly branded searches moved from 550K to 673K.
  • Across the 12 months ending September 2026, Polar’s estimated Share of Search among fitness tracker brands worldwide held steady at 0.02%, and its estimated monthly branded searches held steady at 880.

How did search popularity change for fitness tracker brands worldwide in September 2026?

  1. Estimated monthly branded searches for Amazfit worldwide rose 22.4% over 12 measured months, from 550K to 673K in September 2026.

Other head-to-heads among fitness tracker brands

How each brand is measured

Brandwave collects information about searches that people make online using Amazfit’s and Polar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Amazfit

1 branded search term

  • amazfit

Polar

1 branded search term

  • fitness watch polar

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.