Brandwave

Janome vs Melco:Which is more popular?

In September 2026, Janome had more branded searches than Melco among embroidery machine brands worldwide. Janome had about 106,000 branded searches, while Melco had 15,700. Janome made up 37% of all embroidery machine brand searches we track, and Melco accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about embroidery machine brands, Janome appeared in all five answers and Melco in one. Janome was mentioned before Melco in every answer.

Among embroidery machine brands worldwide in September 2026

Who do people search for more?

Janome, about 7 searches for every 1 for Melco

Janome 106K searchesMelco 15.7K searches

Who does AI mention more?

Janome, mentioned in every answer we collected

Janome in 5 of 5Melco in 1 of 5

Who does AI recommend more?

Janome, named ahead of Melco in every answer

Janome first in 4Melco never first

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Top embroidery machine brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Janome appeared in all five answers. Melco was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Janome was listed before Melco in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Brother1st
  2. Janome2nd
  3. Bernina3rd
  4. Tajima4th
  5. Melco5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Janome5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brother5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bernina3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tajima3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Melco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about embroidery machine brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Janome or Melco more popular in search?

This chart shows how often people search Google for Janome and Melco by name. Each line represents a brand's share of searches for all five embroidery machine brands we track, month by month, from English-language searches worldwide.

Janome and Melco among embroidery machine brands worldwide, by month

Share of searches by month for Janome, Melco. The figures are in the table below the chart.

View monthly share of searches table
MonthJanomeBerninaBrotherTajimaMelco
Oct 202533%31.3%18.6%12.5%4.6%
Nov 202539.2%30.9%15.1%10.1%4.8%
Dec 202531.1%23.8%31.9%9.6%3.7%
Jan 202634.1%27.7%23.4%10.5%4.3%
Feb 202636.6%28.9%20.7%9.3%4.4%
Mar 202633.4%23.6%28%10.3%4.7%
Apr 202633.6%24.5%25.9%11.6%4.3%
May 202637.9%24.5%21.5%11.7%4.4%
Jun 202636.8%24.8%23.4%10.5%4.6%
Jul 202634.8%30.2%19.9%10.9%4.2%
Aug 202636.2%28.1%18.6%12.4%4.6%
Sep 202637%31.9%14.1%11.5%5.5%

How has the Janome and Melco comparison changed over the last 12 months?

3 findings
  • Janome was ahead of Melco in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Janome’s share of searches among embroidery machine brands worldwide moved from 33% to 37%, and its estimated monthly branded searches moved from 107K to 106K.
  • Across the 12 months ending September 2026, Melco’s share of searches among embroidery machine brands worldwide moved from 4.6% to 5.5%, and its estimated monthly branded searches moved from 15K to 15.7K.

How did search popularity change for embroidery machine brands worldwide in September 2026?

2 changes
  1. In September 2026, Melco gained share of searches among embroidery machine brands worldwide, from 4.6% to 5.5%.

  2. In September 2026, Janome gained share of searches among embroidery machine brands worldwide, from 36.2% to 37%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Janome’s and Melco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Janome

4 branded search terms

  • janome
  • janome embroidery machine
  • janome overlocker
  • janome sewing machine

Melco

2 branded search terms

  • melco
  • melco embroidery machine

How the Brand Demand Index is measured

Other head-to-heads among embroidery machine brands

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