Brandwave

Email warmup tools:Which brands are most popular in search?

In August 2026, Instantly was the most searched among email warmup tools worldwide, with an estimated 34.4K branded searches and 68.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Instantly68.1%
  2. MailReach10.7%
  3. Warmy10.7%
  4. Lemwarm5.7%
  5. Warmbox4.8%

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Share of SearchLeaderboard

Compare the tools used to warm up sending domains. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among email warmup tools worldwide, by month

Share of Search by month for Instantly, MailReach, Warmy, Lemwarm, Warmbox. The figures are in the table below the chart.

View monthly share of search table
MonthInstantlyMailReachWarmyLemwarmWarmbox
Oct 202562.7%7.9%14.5%9.7%5.2%
Nov 202555.4%7%23.6%7%7%
Dec 202539.5%6.1%45.7%6.1%2.6%
Jan 202658.8%7.5%20.5%9.1%4.1%
Feb 202657.9%9%20.1%9%4%
Mar 202666.5%8.5%12.7%8.5%3.8%
Apr 202667.9%10.6%10.6%7.1%3.9%
May 202669.7%8.9%10.9%7.3%3.1%
Jun 202668.1%10.6%10.6%7%3.7%
Jul 202669.2%10.7%10.7%5.7%3.8%
Aug 202668.1%10.7%10.7%5.7%4.8%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Instantly

    68.1%

    Held 1st. 34.4K estimated branded searches, -1.8% vs prior month. Share -1.1 points.

  2. 2.MailReach

    10.7%

    Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Warmy

    10.7%

    Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Lemwarm

    5.7%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Warmbox

    4.8%

    Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +1 points.

Compare search popularity between leading brands

Which brand is most popular in search among email warmup tools worldwide?

In August 2026, Instantly was the most searched among email warmup tools worldwide, with an estimated 34.4K branded searches and 68.1% estimated Share of Search within this set. MailReach is in 2nd place, 57.4 percentage points behind at 10.7% Share of Search.

Global email warmup tools, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Instantly62.7% → 68.1%69.7%May 202639.5%Dec 20251st
MailReach7.9% → 10.7%10.7%Aug 20266.1%Dec 20254th → 2nd
Warmy14.5% → 10.7%45.7%Dec 202510.6%Jun 20262nd → 3rd
Lemwarm9.7% → 5.7%9.7%Oct 20255.7%Jul 20263rd → 4th
Warmbox5.2% → 4.8%7%Nov 20252.6%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Instantly’s estimated Share of Search among email warmup tools worldwide increased from 62.7% to 68.1%.
  • Across the 11 months ending August 2026, MailReach’s estimated Share of Search among email warmup tools worldwide increased from 7.9% to 10.7%.
  • Across the 11 months ending August 2026, Warmy’s estimated Share of Search among email warmup tools worldwide decreased from 14.5% to 10.7%.
  • Across the 11 months ending August 2026, Lemwarm’s estimated Share of Search among email warmup tools worldwide decreased from 9.7% to 5.7%.
  • Across the 11 months ending August 2026, Instantly’s estimated Share of Search among email warmup tools worldwide peaked at 69.7% in May 2026 and was lowest at 39.5% in December 2025.
  • Across the 11 months ending August 2026, MailReach’s estimated Share of Search among email warmup tools worldwide peaked at 10.7% in August 2026 and was lowest at 6.1% in December 2025.
  • Across the 11 months ending August 2026, Warmy’s estimated Share of Search among email warmup tools worldwide peaked at 45.7% in December 2025 and was lowest at 10.6% in June 2026.
  • Across the 11 months ending August 2026, Lemwarm’s estimated Share of Search among email warmup tools worldwide peaked at 9.7% in October 2025 and was lowest at 5.7% in July 2026.
  • Across the 11 months ending August 2026, Warmbox’s estimated Share of Search among email warmup tools worldwide peaked at 7% in November 2025 and was lowest at 2.6% in December 2025.
  • Across the 11 months ending August 2026, MailReach rose from 4th to 2nd among email warmup tools worldwide.
  • Across the 11 months ending August 2026, Warmy fell from 2nd to 3rd among email warmup tools worldwide.
  • Across the 11 months ending August 2026, Lemwarm fell from 3rd to 4th among email warmup tools worldwide.
  • Across the 11 months ending August 2026, Warmbox held steady: its estimated Share of Search among email warmup tools worldwide moved less than 0.5 percentage points.

How did search popularity change for email warmup tools worldwide in August 2026?

  1. In August 2026, Warmbox gained estimated Share of Search among email warmup tools worldwide, from 3.8% to 4.8%.

  2. In August 2026, Instantly lost estimated Share of Search among email warmup tools worldwide, from 69.2% to 68.1%.

  3. MailReach’s estimated Share of Search among email warmup tools worldwide has gained ground for 3 months in a row, from 8.9% to 10.7% in August 2026.

  4. Estimated monthly branded searches for Lemwarm worldwide fell 46.3% over 11 measured months, from 5.4K to 2.9K in August 2026.

  5. Estimated monthly branded searches for Warmy worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.

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