Brandwave

MailReach vs Warmup Inbox:Which is more popular?

In September 2026, MailReach had more branded searches than Warmup Inbox among email warmup tools worldwide. MailReach had about 5,400 branded searches, while Warmup Inbox had 3,600. MailReach made up 8.6% of all email warmup tool searches we track, and Warmup Inbox accounted for 5.8%. When we asked ChatGPT and Google AI Overviews about email warmup tools, MailReach and Warmup Inbox each appeared in three of the five answers. MailReach was mentioned before Warmup Inbox in three out of four answers.

Among email warmup tools worldwide in September 2026

Who do people search for more?

MailReach, about 50% more searches than Warmup Inbox

MailReach 5.4K searchesWarmup Inbox 3.6K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

MailReach in 3 of 5Warmup Inbox in 3 of 5

Who does AI recommend more?

MailReach, named ahead of Warmup Inbox in 3 of 4 answers

MailReach first in 3Warmup Inbox first in 1

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Top email warmup tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MailReach was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Warmup Inbox was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. MailReach was listed before Warmup Inbox in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Instantly1st
  2. MailReach2nd
  3. Warmup Inbox3rd
  4. Lemwarm4th
  5. Smartlead5th
  6. Warmy6th
  7. Warmbox7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lemwarm4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Instantly4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Smartlead3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MailReach3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Warmup Inbox3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Warmy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Warmbox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about email warmup tools

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is MailReach or Warmup Inbox more popular in search?

This chart shows how often people search Google for MailReach and Warmup Inbox by name. Each line represents a brand's share of searches for all seven email warmup tools we track, month by month, from English-language searches worldwide.

MailReach and Warmup Inbox among email warmup tools worldwide, by month

Share of searches by month for MailReach, Warmup Inbox. The figures are in the table below the chart.

View monthly share of searches table
MonthSmartleadWarmyMailReachWarmup InboxLemwarmWarmboxInstantly
Oct 202552.5%15.7%8.5%5.6%10.5%5.6%1.6%
Nov 202546.1%25.2%7.5%4.9%7.5%7.5%1.3%
Dec 202531.6%47.1%6.3%5.1%6.3%2.7%0.88%
Jan 202648.6%21.7%7.9%6.5%9.7%4.3%1.4%
Feb 202648.3%21.6%9.6%5.2%9.6%4.3%1.4%
Mar 202656.2%13.7%9.2%6.1%9.2%4.1%1.6%
Apr 202657.4%11.5%11.5%6.2%7.6%4.2%1.6%
May 202660.2%12%9.8%5.3%8%3.5%1.2%
Jun 202661.7%10.1%10.1%6.7%6.7%3.5%1.3%
Jul 202662.5%10.2%10.2%6.8%5.5%3.6%1.2%
Aug 202661.1%10%10%8.1%5.4%4.4%1.1%
Sep 202664.7%10.6%8.6%5.8%4.6%4.6%1%

How has the MailReach and Warmup Inbox comparison changed over the last 12 months?

3 findings
  • MailReach was ahead of Warmup Inbox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, MailReach’s share of searches among email warmup tools worldwide moved from 8.5% to 8.6%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
  • Across the 12 months ending September 2026, Warmup Inbox’s share of searches among email warmup tools worldwide moved from 5.6% to 5.8%, and its estimated monthly branded searches moved from 2.9K to 3.6K.

How did search popularity change for email warmup tools worldwide in September 2026?

3 changes
  1. In September 2026, Warmy overtook MailReach to rank 2nd among email warmup tools worldwide, with 10.6% of the searches.

  2. In September 2026, Warmup Inbox lost share of searches among email warmup tools worldwide, from 8.1% to 5.8%.

  3. In September 2026, MailReach lost share of searches among email warmup tools worldwide, from 10% to 8.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using MailReach’s and Warmup Inbox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MailReach

1 branded search term

  • mailreach

Warmup Inbox

1 branded search term

  • warmup inbox

How the Brand Demand Index is measured

Other head-to-heads among email warmup tools

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