Brandwave

Braun vs Skull Shaver:Which is more popular?

In October 2026, Skull Shaver had more branded searches than Braun among electric shaver brands worldwide. Skull Shaver had about 74,000 branded searches, while Braun had 39,700. Skull Shaver made up 33.1% of all electric shaver brand searches we track, and Braun accounted for 17.8%. When we asked ChatGPT and Google AI Overviews about electric shaver brands, Braun appeared in all five answers and Skull Shaver in none.

Among electric shaver brands worldwide in October 2026

Who do people search for more?

Skull Shaver, about 86% more searches than Braun

Skull Shaver 74K searchesBraun 39.7K searches

Who does AI mention more?

Braun, mentioned in every answer we collected

Braun in 5 of 5Skull Shaver in 0 of 5

Who does AI recommend more?

Braun, the only one of the two named

Braun first in 4Skull Shaver never named

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Top electric shaver brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Braun appeared in all five answers. Skull Shaver did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Braun1st
  2. Philips2nd
  3. Panasonic3rd
  4. Remington4th
  5. Wahl5th
  6. Skull Shaver–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Philips5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Braun5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Panasonic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Remington2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wahl1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Skull Shaver0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about electric shaver brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Braun or Skull Shaver more popular in search?

This chart shows how often people search Google for Braun and Skull Shaver by name. Each line represents a brand's share of searches for all six electric shaver brands we track, month by month, from English-language searches worldwide.

Braun and Skull Shaver among electric shaver brands worldwide, by month

Share of searches by month for Skull Shaver, Braun. The figures are in the table below the chart.

View monthly share of searches table
MonthSkull ShaverPhilipsBraunWahlRemingtonPanasonic
Nov 202538.7%27.4%18.5%7.4%4.5%3.5%
Dec 202537.7%27.7%18.1%7.2%5.1%4.2%
Jan 202638.7%27.3%15.8%8.8%5.3%4.2%
Feb 202638.7%27.7%15.1%9%5.2%4.2%
Mar 202638.7%28.2%14.4%9%5.5%4.2%
Apr 202639.2%27.7%14.1%9.1%5.6%4.3%
May 202643.2%25.8%12.3%9.8%5%3.9%
Jun 202638.9%28.4%14%9%5.5%4.3%
Jul 202635.8%30.5%16.3%8.3%5.1%3.9%
Aug 202634.6%30.5%15.8%9.6%5.8%3.8%
Sep 202630.9%31.9%17.2%10.5%5.4%4.1%
Oct 202633.1%29.5%17.8%9.4%5.7%4.4%

How has branded search for Braun and Skull Shaver changed worldwide over the last 12 months?

3 findings
  • Skull Shaver was ahead of Braun in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Braun’s share of searches among electric shaver brands worldwide moved from 18.5% to 17.8%, and its estimated monthly branded searches moved from 52.6K to 39.7K.
  • Across the 12 months ending October 2026, Skull Shaver’s share of searches among electric shaver brands worldwide moved from 38.7% to 33.1%, and its estimated monthly branded searches moved from 110K to 74K.

How did search popularity change for electric shaver brands worldwide in October 2026?

2 changes
  1. In October 2026, Skull Shaver overtook Philips to become the leader among electric shaver brands worldwide, with 33.1% of the searches.

  2. In October 2026, Braun gained share of searches among electric shaver brands worldwide, from 17.2% to 17.8%.

How are Braun’s and Skull Shaver’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Braun’s and Skull Shaver’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Braun

2 branded search terms

  • braun electric shaver
  • braun shaver

Skull Shaver

2 branded search terms

  • skull shaver
  • skullshaver

How the Brand Demand Index is measured

Other head-to-heads among electric shaver brands

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