Brandwave

Black+Decker vs ECHO:Which is more popular?

In September 2026, Black+Decker had more branded searches than ECHO among edger brands worldwide. Black+Decker had about 220,000 branded searches, while ECHO had 14,800. Black+Decker made up 10.5% of all edger brand searches we track, and ECHO accounted for 0.71%. When we asked ChatGPT and Google AI Overviews about edger brands, Black+Decker appeared in three of the five answers and ECHO in two. ECHO was mentioned before Black+Decker in two out of three answers.

Among edger brands worldwide in September 2026

Who do people search for more?

Black+Decker, about 15 searches for every 1 for ECHO

Black+Decker 220K searchesECHO 14.8K searches

Who does AI mention more?

Black+Decker, mentioned in 3 of 5 answers, ECHO in 2

Black+Decker in 3 of 5ECHO in 2 of 5

Who does AI recommend more?

ECHO, named ahead of Black+Decker in 2 of 3 answers

ECHO first in 2Black+Decker first in 1

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Top edger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Black+Decker was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. ECHO was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. ECHO was listed before Black+Decker in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stihl1st
  2. ECHO2nd
  3. Black+Decker3rd
  4. Husqvarna–
  5. Troy-Bilt–
  6. Sun Joe–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Black+Decker3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ECHO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Troy-Bilt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sun Joe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about edger brands

5 answers

  • Asked ChatGPT

    “Which edger brand should I buy?”

    1. 2ECHO
    2. 3Stihl

  • Asked ChatGPT

    “What are the best edger brands?”

    1. 1ECHO
    2. 2Stihl
    3. 4Black+Decker

  • Asked ChatGPT

    “What's the best edger brand for a garden?”

    1. 2Stihl
    2. 3Black+Decker

  • Searched Google, AI Overview

    “battery edger”

    1. Searched Google, AI Overview

      “electric edger”

      1. 1Black+Decker

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Is Black+Decker or ECHO more popular in search?

    This chart shows how often people search Google for Black+Decker and ECHO by name. Each line represents a brand's share of searches for all seven edger brands we track, month by month, from English-language searches worldwide.

    Black+Decker and ECHO among edger brands worldwide, by month

    Share of searches by month for Black+Decker, ECHO. The figures are in the table below the chart.

    View monthly share of searches table
    MonthHusqvarnaStihlBlack+DeckerTroy-BiltECHOSun Joe
    Oct 202552.3%35.3%10.5%0.95%0.63%0.35%
    Nov 202546.7%38.4%12.6%1%0.85%0.38%
    Dec 202542.8%42.8%12.7%0.77%0.52%0.34%
    Jan 202648.1%39.6%10.6%1.1%0.39%0.32%
    Feb 202648.6%40%9.8%0.88%0.39%0.32%
    Mar 202648.9%40%8.8%1.3%0.48%0.48%
    Apr 202653.8%35.8%7.9%1.5%0.53%0.53%
    May 202652.9%35.2%9.5%1.4%0.43%0.52%
    Jun 202648.2%39.5%9.7%1.6%0.48%0.48%
    Jul 202647.6%39.2%10.5%1.6%0.58%0.58%
    Aug 202647.6%39.2%10.5%1.6%0.58%0.58%
    Sep 202647.7%39.3%10.5%1.3%0.71%0.47%

    How has the Black+Decker and ECHO comparison changed over the last 12 months?

    3 findings
    • Black+Decker was ahead of ECHO in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Black+Decker’s share of searches among edger brands worldwide held steady at 10.5%, and its estimated monthly branded searches moved from 245K to 220K.
    • Across the 12 months ending September 2026, ECHO’s share of searches among edger brands worldwide moved from 0.63% to 0.71%, and its estimated monthly branded searches held steady at 14.8K.

    How did search popularity change for edger brands worldwide in September 2026?

    1 change

    1. Estimated monthly branded searches for Black+Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

    How are branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using Black+Decker’s and ECHO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Black+Decker

    2 branded search terms

    • black and decker
    • blackdecker

    ECHO

    1 branded search term

    • echo blower

    How the Brand Demand Index is measured

    Other head-to-heads among edger brands

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