Brandwave

Black+Decker vs Husqvarna:Which is more popular?

In September 2026, Husqvarna had more branded searches than Black+Decker among edger brands worldwide. Husqvarna had about 1 million branded searches, while Black+Decker had 220,000. Husqvarna made up 42.8% of all edger brand searches we track, and Black+Decker accounted for 9.4%. When we asked ChatGPT and Google AI Overviews about edger brands, Black+Decker appeared in three of the five answers and Husqvarna in none.

Among edger brands worldwide in September 2026

Who do people search for more?

Husqvarna, about 5 searches for every 1 for Black+Decker

Husqvarna 1M searchesBlack+Decker 220K searches

Who does AI mention more?

Black+Decker, mentioned in 3 of 5 answers, Husqvarna in 0

Black+Decker in 3 of 5Husqvarna in 0 of 5

Who does AI recommend more?

Black+Decker, the only one of the two named

Black+Decker first in 2Husqvarna never named

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Top edger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Black+Decker was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Husqvarna did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stihl1st
  2. ECHO2nd
  3. Black+Decker3rd
  4. Husqvarna–
  5. Troy-Bilt–
  6. Sun Joe–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Black+Decker3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ECHO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Troy-Bilt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sun Joe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about edger brands

5 answers
  • Asked ChatGPT

    “Which edger brand should I buy?”

    1. 2ECHO
    2. 3Stihl
  • Asked ChatGPT

    “What are the best edger brands?”

    1. 1ECHO
    2. 2Stihl
    3. 4Black+Decker
  • Asked ChatGPT

    “What's the best edger brand for a garden?”

    1. 2Stihl
    2. 3Black+Decker
  • Searched Google, AI Overview

    “battery edger”

    1. Searched Google, AI Overview

      “electric edger”

      1. 1Black+Decker

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Is Black+Decker or Husqvarna more popular in search?

    This chart shows how often people search Google for Black+Decker and Husqvarna by name. Each line represents a brand's share of searches for all seven edger brands we track, month by month, from English-language searches worldwide.

    Black+Decker and Husqvarna among edger brands worldwide, by month

    Share of searches by month for Husqvarna, Black+Decker. The figures are in the table below the chart.

    View monthly share of searches table
    MonthStihlHusqvarnaBlack+DeckerTroy-BiltECHOSun Joe
    Oct 202542.1%46.8%9.4%0.85%0.57%0.31%
    Nov 202546.2%40.8%11%0.91%0.74%0.33%
    Dec 202549.4%37.9%11.3%0.68%0.46%0.3%
    Jan 202645.7%43.2%9.5%0.96%0.35%0.29%
    Feb 202645.3%44.4%8.9%0.8%0.36%0.29%
    Mar 202645.5%44.4%8%1.2%0.44%0.44%
    Apr 202642%48.6%7.1%1.3%0.48%0.48%
    May 202640.3%48.7%8.8%1.3%0.39%0.48%
    Jun 202644.8%44%8.8%1.5%0.44%0.44%
    Jul 202644.4%43.5%9.6%1.4%0.53%0.53%
    Aug 202645.3%42.8%9.4%1.4%0.52%0.52%
    Sep 202645.6%42.8%9.4%1.2%0.63%0.42%

    How has the Black+Decker and Husqvarna comparison changed over the last 12 months?

    3 findings
    • Husqvarna was ahead of Black+Decker in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Black+Decker’s share of searches among edger brands worldwide held steady at 9.4%, and its estimated monthly branded searches moved from 245K to 220K.
    • Across the 12 months ending September 2026, Husqvarna’s share of searches among edger brands worldwide moved from 46.8% to 42.8%, and its estimated monthly branded searches moved from 1.2M to 1M.

    How did search popularity change for edger brands worldwide in September 2026?

    2 changes
    1. Husqvarna’s share of searches among edger brands worldwide has lost ground for 3 months in a row, from 44% to 42.8% in September 2026.

    2. Estimated monthly branded searches for Black+Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

    How are branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using Black+Decker’s and Husqvarna’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Black+Decker

    2 branded search terms

    • black and decker
    • blackdecker

    Husqvarna

    1 branded search term

    • husqvarna

    How the Brand Demand Index is measured

    Other head-to-heads among edger brands

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.