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DJ equipment brands:Which are searched most?

In September 2026, Native Instruments was the most searched among DJ equipment brands worldwide, with an estimated 110K branded searches and 39.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Native Instruments39.6%
  2. AlphaTheta17.8%
  3. Allen & Heath14.6%
  4. Denon DJ11.9%
  5. Numark9.7%
  6. Reloop6.4%
  7. Rane0.06%

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Share of SearchLeaderboard

Compare the dj equipment brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among DJ equipment brands worldwide, by month

Share of Search by month for Native Instruments, AlphaTheta, Allen & Heath, Denon DJ, Numark, Reloop. The figures are in the table below the chart.

View monthly share of search table
MonthNative InstrumentsAlphaThetaAllen & HeathDenon DJNumarkReloopRane
Oct 202551.2%12.6%12.6%8.4%10.3%4.9%0.03%
Nov 202555.8%11.2%11.2%7.5%9.2%5%0.02%
Dec 202556.8%11.4%9.3%7.7%9.3%5.4%0.02%
Jan 202658.6%17.6%7.9%5.3%6.4%4.2%0.03%
Feb 202654%10.8%13.2%7.3%8.9%5.8%0.04%
Mar 202648.7%11.9%14.6%8%9.8%6.9%0.04%
Apr 202647.6%14.3%14.3%7.8%9.6%6.4%0.03%
May 202651.8%12.7%12.7%8.5%8.5%5.7%0.03%
Jun 202645.6%13.7%13.7%9.2%11.2%6.5%0.05%
Jul 202632.5%21.8%9.8%9.8%9.8%16.3%0.04%
Aug 202640.5%18.2%12.2%10%10%9.2%0.05%
Sep 202639.6%17.8%14.6%11.9%9.7%6.4%0.06%

This month’s ranking, September 2026

  1. 1.Native Instruments

    39.6%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share -0.9 points.

  2. 2.AlphaTheta

    17.8%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -0.4 points.

  3. 3.Allen & Heath

    14.6%

    Held 3rd. 40.5K estimated branded searches, +22.4% vs prior month. Share +2.4 points.

  4. 4.Denon DJ

    11.9%

    Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.9 points.

  5. 5.Numark

    9.7%

    Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Reloop

    6.4%

    Held 6th. 17.7K estimated branded searches, -29.2% vs prior month. Share -2.8 points.

  7. 7.Rane

    0.06%

    Held 7th. 170 estimated branded searches, +21.4% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among DJ equipment brands worldwide?

In September 2026, Native Instruments was the most searched among DJ equipment brands worldwide, with an estimated 110K branded searches and 39.6% estimated Share of Search within this set. AlphaTheta is in 2nd place, 21.8 percentage points behind at 17.8% Share of Search.

Global DJ equipment brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Native Instruments51.2% → 39.6%58.6%Jan 202632.5%Jul 20261st
AlphaTheta12.6% → 17.8%21.8%Jul 202610.8%Feb 20263rd → 2nd
Allen & Heath12.6% → 14.6%14.6%Mar 20267.9%Jan 20262nd → 3rd
Denon DJ8.4% → 11.9%11.9%Sep 20265.3%Jan 20265th → 4th
Numark10.3% → 9.7%11.2%Jun 20266.4%Jan 20264th → 5th
Reloop4.9% → 6.4%16.3%Jul 20264.2%Jan 20266th
Rane0.03% → 0.06%0.06%Sep 20260.02%Dec 20257th

Each finding as a sentence

  • Across the 12 months ending September 2026, Native Instruments’ estimated Share of Search among DJ equipment brands worldwide decreased from 51.2% to 39.6%.
  • Across the 12 months ending September 2026, AlphaTheta’s estimated Share of Search among DJ equipment brands worldwide increased from 12.6% to 17.8%.
  • Across the 12 months ending September 2026, Allen & Heath’s estimated Share of Search among DJ equipment brands worldwide increased from 12.6% to 14.6%.
  • Across the 12 months ending September 2026, Denon DJ’s estimated Share of Search among DJ equipment brands worldwide increased from 8.4% to 11.9%.
  • Across the 12 months ending September 2026, Numark’s estimated Share of Search among DJ equipment brands worldwide decreased from 10.3% to 9.7%.
  • Across the 12 months ending September 2026, Reloop’s estimated Share of Search among DJ equipment brands worldwide increased from 4.9% to 6.4%.
  • Across the 12 months ending September 2026, Native Instruments’ estimated Share of Search among DJ equipment brands worldwide peaked at 58.6% in January 2026 and was lowest at 32.5% in July 2026.
  • Across the 12 months ending September 2026, AlphaTheta’s estimated Share of Search among DJ equipment brands worldwide peaked at 21.8% in July 2026 and was lowest at 10.8% in February 2026.
  • Across the 12 months ending September 2026, Allen & Heath’s estimated Share of Search among DJ equipment brands worldwide peaked at 14.6% in March 2026 and was lowest at 7.9% in January 2026.
  • Across the 12 months ending September 2026, Denon DJ’s estimated Share of Search among DJ equipment brands worldwide peaked at 11.9% in September 2026 and was lowest at 5.3% in January 2026.
  • Across the 12 months ending September 2026, Numark’s estimated Share of Search among DJ equipment brands worldwide peaked at 11.2% in June 2026 and was lowest at 6.4% in January 2026.
  • Across the 12 months ending September 2026, Reloop’s estimated Share of Search among DJ equipment brands worldwide peaked at 16.3% in July 2026 and was lowest at 4.2% in January 2026.
  • Across the 12 months ending September 2026, AlphaTheta rose from 3rd to 2nd among DJ equipment brands worldwide.
  • Across the 12 months ending September 2026, Allen & Heath fell from 2nd to 3rd among DJ equipment brands worldwide.
  • Across the 12 months ending September 2026, Denon DJ rose from 5th to 4th among DJ equipment brands worldwide.
  • Across the 12 months ending September 2026, Numark fell from 4th to 5th among DJ equipment brands worldwide.
  • Across the 12 months ending September 2026, Rane held steady: its estimated Share of Search among DJ equipment brands worldwide moved less than 0.5 percentage points.

How did search popularity change for DJ equipment brands worldwide in September 2026?

  1. In September 2026, Allen & Heath gained estimated Share of Search among DJ equipment brands worldwide, from 12.2% to 14.6%.

  2. In September 2026, Denon DJ gained estimated Share of Search among DJ equipment brands worldwide, from 10% to 11.9%.

  3. In September 2026, Reloop lost estimated Share of Search among DJ equipment brands worldwide, from 9.2% to 6.4%.

  4. In September 2026, Native Instruments lost estimated Share of Search among DJ equipment brands worldwide, from 40.5% to 39.6%.

  5. Estimated monthly branded searches for Rane worldwide rose 88.9% over 12 measured months, from 90 to 170 in September 2026.

  6. Estimated monthly branded searches for AlphaTheta worldwide rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.

  7. Estimated monthly branded searches for Numark worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

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