Cressi vs Shearwater:Which is more popular?
In September 2026, Cressi had more branded searches than Shearwater among dive gear brands worldwide. Cressi had about 33,100 branded searches, while Shearwater had 5,500. Cressi made up 26.4% of all dive gear brand searches we track, and Shearwater accounted for 4.4%. When we asked ChatGPT and Google AI Overviews about dive gear brands, both Cressi and Shearwater appeared in all five answers. Shearwater was mentioned before Cressi in three out of five answers.
Who do people search for more?
Cressi, about 6 searches for every 1 for Shearwater
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Shearwater, named ahead of Cressi in 3 of 5 answers
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Top dive gear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Cressi and Shearwater showed up in all five answers. Shearwater was listed before Cressi in three of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Scubapro1st
Aqua Lung2nd- Shearwater3rd
Mares4th- Cressi5th
Apeks6th
Fourth Element7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Aqua Lung5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cressi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Scubapro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Shearwater5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Mares5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Apeks3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Fourth Element3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about dive gear brands
5 answers
Asked ChatGPT
“Which dive gear brand should I buy?”
Asked ChatGPT
“What are the best dive gear brands?”
Asked ChatGPT
“What's the best dive gear brand for a recreational diver?”
Searched Google, AI Overview
“best dive gear”
Searched Google, AI Overview
“scuba gear brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Cressi or Shearwater more popular in search?
This chart shows how often people search Google for Cressi and Shearwater by name. Each line represents a brand's share of searches for all seven dive gear brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Cressi, Shearwater. The figures are in the table below the chart.
View monthly share of searches table
| Month | Aqua Lung | Cressi | Scubapro | Apeks | Fourth Element | Shearwater | Mares |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.1% | 22.1% | 22.1% | 9.9% | 5.4% | 4.9% | 2.5% |
| Nov 2025 | 31.3% | 21% | 21% | 14% | 5.1% | 5.3% | 2.3% |
| Dec 2025 | 33.4% | 22.3% | 22.3% | 10% | 5.4% | 4.5% | 2% |
| Jan 2026 | 32.6% | 21.8% | 21.8% | 11.9% | 5.3% | 4.4% | 2.1% |
| Feb 2026 | 36.7% | 20.1% | 20.1% | 11% | 4.9% | 5% | 2.1% |
| Mar 2026 | 33.6% | 22.5% | 22.5% | 10% | 4.5% | 4.6% | 2.3% |
| Apr 2026 | 33.6% | 22.5% | 22.5% | 10% | 4.5% | 4.6% | 2.3% |
| May 2026 | 29.4% | 24% | 24% | 10.7% | 4.8% | 4.9% | 2.1% |
| Jun 2026 | 26.8% | 32.7% | 21.9% | 8% | 4.4% | 4.2% | 2.1% |
| Jul 2026 | 26.7% | 32.6% | 21.8% | 8% | 4.4% | 4.2% | 2.4% |
| Aug 2026 | 26.7% | 32.6% | 21.8% | 8% | 4.4% | 4.2% | 2.4% |
| Sep 2026 | 32.3% | 26.4% | 21.6% | 7.9% | 5.3% | 4.4% | 2.2% |
How has the Cressi and Shearwater comparison changed over the last 12 months?
3 findings
- Cressi was ahead of Shearwater in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cressi’s share of searches among dive gear brands worldwide moved from 22.1% to 26.4%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
- Across the 12 months ending September 2026, Shearwater’s share of searches among dive gear brands worldwide moved from 4.9% to 4.4%, and its estimated monthly branded searches moved from 6K to 5.5K.
How did search popularity change for dive gear brands worldwide in September 2026?
2 changes
In September 2026, Aqua Lung overtook Cressi to become the leader among dive gear brands worldwide, with 32.3% of the searches.
In September 2026, Cressi lost share of searches among dive gear brands worldwide, from 32.6% to 26.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Cressi’s and Shearwater’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cressi
1 branded search term
- cressi
Shearwater
2 branded search terms
- shearwater dive computer
- shearwater perdix
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