Amplitude vs Glassbox:Which is more popular?
In September 2026, Amplitude had more branded searches than Glassbox among digital experience analytics platforms worldwide. Amplitude had about 3,380 branded searches, while Glassbox had 20. Amplitude made up 1.3% of all digital experience analytics platform searches we track, and Glassbox accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about digital experience analytics platforms, Amplitude appeared in three of the five answers and Glassbox in one. Amplitude was mentioned before Glassbox in two out of three answers that named either.
Who do people search for more?
Amplitude, about 169 searches for every 1 for Glassbox
Who does AI mention more?
Amplitude, mentioned in 3 of 5 answers, Glassbox in 1
Who does AI recommend more?
Amplitude, named ahead of Glassbox in 2 of 3 answers
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Top digital experience analytics platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amplitude was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Glassbox was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Amplitude was listed before Glassbox in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Contentsquare1st
Fullstory2nd
Quantum Metric3rd
Amplitude4th
Microsoft Clarity5th
Glassbox6th
Mixpanel7th
LogRocket–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Contentsquare4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fullstory4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Amplitude3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Quantum Metric3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Microsoft Clarity2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mixpanel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Glassbox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LogRocket0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about digital experience analytics platforms
5 answers
Asked ChatGPT
“Which digital experience analytics platform should I use?”
Asked ChatGPT
“What are the best digital experience analytics platforms?”
Asked ChatGPT
“What's the best digital experience analytics platform for website journey insights?”
Searched Google, AI Overview
“digital experience analytics platform”
Searched Google, AI Overview
“user behaviour analytics”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Amplitude or Glassbox more popular in search?
This chart shows how often people search Google for Amplitude and Glassbox by name. Each line represents a brand's share of searches for all eight digital experience analytics platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Amplitude, Glassbox. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Clarity | Mixpanel | Contentsquare | Fullstory | LogRocket | Amplitude | Quantum Metric | Glassbox |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.9% | 29.8% | 8.9% | 7.4% | 5.9% | 2.3% | 1.8% | 0.02% |
| Nov 2025 | 36.7% | 45.3% | 6.1% | 5% | 4% | 1.6% | 1.2% | <0.01% |
| Dec 2025 | 44.3% | 36.7% | 6% | 5% | 4.9% | 2% | 1.2% | <0.01% |
| Jan 2026 | 50.9% | 28.2% | 8.4% | 4.7% | 4.6% | 1.9% | 1.4% | <0.01% |
| Feb 2026 | 59.3% | 18.1% | 9.8% | 4.6% | 3.6% | 2.8% | 1.9% | <0.01% |
| Mar 2026 | 56.5% | 21.1% | 9.3% | 4.4% | 4.1% | 2.7% | 1.8% | <0.01% |
| Apr 2026 | 56.5% | 21.1% | 9.3% | 5.3% | 4.1% | 2.2% | 1.5% | <0.01% |
| May 2026 | 66.6% | 16.6% | 7.3% | 3.4% | 2.7% | 2.2% | 1.2% | 0.02% |
| Jun 2026 | 58.4% | 21.7% | 6.4% | 5.4% | 5.2% | 1.9% | 1% | 0.01% |
| Jul 2026 | 63.5% | 19.3% | 7% | 3.9% | 3.1% | 2% | 1.1% | <0.01% |
| Aug 2026 | 64.7% | 16.1% | 5.8% | 5.9% | 4.7% | 1.6% | 1.1% | <0.01% |
| Sep 2026 | 61.7% | 22.9% | 6.8% | 3.8% | 2.5% | 1.3% | 1.1% | <0.01% |
How has the Amplitude and Glassbox comparison changed over the last 12 months?
3 findings
- Amplitude was ahead of Glassbox in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amplitude’s share of searches among digital experience analytics platforms worldwide moved from 2.3% to 1.3%, and its estimated monthly branded searches moved from 5.8K to 3.4K.
- Across the 12 months ending September 2026, Glassbox’s share of searches among digital experience analytics platforms worldwide moved from 0.02% to <0.01%, and its estimated monthly branded searches moved from 50 to 20.
How did search popularity change for digital experience analytics platforms worldwide in September 2026?
2 changes
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Amplitude’s and Glassbox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among digital experience analytics platforms

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