De'Longhi vs Frigidaire:Which is searched more?
In September 2026, De'Longhi had more branded searches than Frigidaire among dehumidifier brands worldwide. De'Longhi had about 673,000 branded searches, while Frigidaire had 301,000. De'Longhi made up 39.7% of all dehumidifier brand searches we track, and Frigidaire accounted for 17.7%. These are worldwide searches for English-language branded terms.
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Is De'Longhi or Frigidaire more popular in search?
Compare the dehumidifier brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for De'Longhi, Frigidaire. The figures are in the table below the chart.
View monthly share of searches table
| Month | De'Longhi | Midea | Frigidaire | Ebac | Meaco | Pro Breeze | Ausclimate | hOmeLabs |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.8% | 25% | 16.7% | 5.6% | 4.4% | 2.2% | 0.14% | 0.11% |
| Nov 2025 | 53.1% | 19.6% | 13.1% | 4.6% | 6.2% | 3.2% | 0.21% | 0.08% |
| Dec 2025 | 52.2% | 23.5% | 12.8% | 4.4% | 4.3% | 2.6% | 0.15% | 0.13% |
| Jan 2026 | 45% | 24.6% | 16.5% | 6.6% | 4.5% | 2.4% | 0.19% | 0.13% |
| Feb 2026 | 45.8% | 25% | 16.7% | 6.6% | 3.3% | 2.2% | 0.22% | 0.13% |
| Mar 2026 | 42.6% | 28.5% | 19.1% | 6% | 2.2% | 1.3% | 0.33% | 0.15% |
| Apr 2026 | 44.5% | 29.7% | 16.3% | 6.1% | 1.8% | 1.2% | 0.3% | 0.13% |
| May 2026 | 39% | 31.9% | 17.4% | 5.4% | 3% | 2.4% | 0.78% | 0.14% |
| Jun 2026 | 31.8% | 38.9% | 14.2% | 3.6% | 6.5% | 4.1% | 0.78% | 0.11% |
| Jul 2026 | 32.3% | 39.6% | 14.5% | 4.4% | 6% | 2.3% | 0.75% | 0.12% |
| Aug 2026 | 37.1% | 37.1% | 16.6% | 4.2% | 2.8% | 1.4% | 0.47% | 0.16% |
| Sep 2026 | 39.7% | 32.4% | 17.7% | 4.6% | 3.5% | 1.6% | 0.25% | 0.14% |
How has the De'Longhi and Frigidaire comparison changed over the last 12 months?
3 findings
- De'Longhi was ahead of Frigidaire in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, De'Longhi’s share of searches among dehumidifier brands worldwide moved from 45.8% to 39.7%, and its estimated monthly branded searches moved from 823K to 673K.
- Across the 12 months ending September 2026, Frigidaire’s share of searches among dehumidifier brands worldwide moved from 16.7% to 17.7%, and its estimated monthly branded searches held steady at 301K.
How did search popularity change for dehumidifier brands worldwide in September 2026?
2 changes
In September 2026, De'Longhi gained share of searches among dehumidifier brands worldwide, from 37.1% to 39.7%.
In September 2026, Frigidaire gained share of searches among dehumidifier brands worldwide, from 16.6% to 17.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using De'Longhi’s and Frigidaire’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
De'Longhi
1 branded search term
- delonghi
Frigidaire
1 branded search term
- frigidaire
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