Brandwave

CRM data hygiene platforms:Which brands are most popular in search?

In August 2026, LeanData was the most searched among CRM data hygiene platforms worldwide, with an estimated 3.6K branded searches and 53.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. LeanData53.5%
  2. RingLead19.1%
  3. Openprise12.9%
  4. Insycle8.7%
  5. Dedupely5.7%

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Share of SearchLeaderboard

Compare the tools that clean and match CRM records. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among CRM data hygiene platforms worldwide, by month

Share of Search by month for LeanData, RingLead, Openprise, Insycle, Dedupely. The figures are in the table below the chart.

View monthly share of search table
MonthLeanDataRingLeadOpenpriseInsycleDedupely
Oct 202549.7%17.9%11.2%14.6%6.6%
Nov 202547.1%16.9%11.4%16.9%7.7%
Dec 202554.2%14.9%8.8%14.9%7.2%
Jan 202645.4%16.3%20%11%7.4%
Feb 202649.9%17.9%12.1%12.1%8.1%
Mar 202652.4%18.7%11.7%10.3%6.9%
Apr 202652.2%18.7%10.3%10.3%8.5%
May 202661.1%13.8%9.9%9.9%5.4%
Jun 202658.9%13.3%11.7%9.6%6.4%
Jul 202656.3%15.5%11.1%11.1%6%
Aug 202653.5%19.1%12.9%8.7%5.7%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.LeanData

    53.5%

    Held 1st. 3.6K estimated branded searches, 0% vs prior month. Share -2.7 points.

  2. 2.RingLead

    19.1%

    Held 2nd. 1.3K estimated branded searches, +30% vs prior month. Share +3.7 points.

  3. 3.Openprise

    12.9%

    Moved from 4th to 3rd. 880 estimated branded searches, +22.2% vs prior month. Share +1.8 points.

  4. 4.Insycle

    8.7%

    Moved from 3rd to 4th. 590 estimated branded searches, -18.1% vs prior month. Share -2.5 points.

  5. 5.Dedupely

    5.7%

    Held 5th. 390 estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare search popularity between leading brands

Which brand is most popular in search among CRM data hygiene platforms worldwide?

In August 2026, LeanData was the most searched among CRM data hygiene platforms worldwide, with an estimated 3.6K branded searches and 53.5% estimated Share of Search within this set. RingLead is in 2nd place, 34.4 percentage points behind at 19.1% Share of Search.

Global CRM data hygiene platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
LeanData49.7% → 53.5%61.1%May 202645.4%Jan 20261st
RingLead17.9% → 19.1%19.1%Aug 202613.3%Jun 20262nd
Openprise11.2% → 12.9%20%Jan 20268.8%Dec 20254th → 3rd
Insycle14.6% → 8.7%16.9%Nov 20258.7%Aug 20263rd → 4th
Dedupely6.6% → 5.7%8.5%Apr 20265.4%May 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, LeanData’s estimated Share of Search among CRM data hygiene platforms worldwide increased from 49.7% to 53.5%.
  • Across the 11 months ending August 2026, RingLead’s estimated Share of Search among CRM data hygiene platforms worldwide increased from 17.9% to 19.1%.
  • Across the 11 months ending August 2026, Openprise’s estimated Share of Search among CRM data hygiene platforms worldwide increased from 11.2% to 12.9%.
  • Across the 11 months ending August 2026, Insycle’s estimated Share of Search among CRM data hygiene platforms worldwide decreased from 14.6% to 8.7%.
  • Across the 11 months ending August 2026, Dedupely’s estimated Share of Search among CRM data hygiene platforms worldwide decreased from 6.6% to 5.7%.
  • Across the 11 months ending August 2026, LeanData’s estimated Share of Search among CRM data hygiene platforms worldwide peaked at 61.1% in May 2026 and was lowest at 45.4% in January 2026.
  • Across the 11 months ending August 2026, RingLead’s estimated Share of Search among CRM data hygiene platforms worldwide peaked at 19.1% in August 2026 and was lowest at 13.3% in June 2026.
  • Across the 11 months ending August 2026, Openprise’s estimated Share of Search among CRM data hygiene platforms worldwide peaked at 20% in January 2026 and was lowest at 8.8% in December 2025.
  • Across the 11 months ending August 2026, Insycle’s estimated Share of Search among CRM data hygiene platforms worldwide peaked at 16.9% in November 2025 and was lowest at 8.7% in August 2026.
  • Across the 11 months ending August 2026, Dedupely’s estimated Share of Search among CRM data hygiene platforms worldwide peaked at 8.5% in April 2026 and was lowest at 5.4% in May 2026.
  • Across the 11 months ending August 2026, Openprise rose from 4th to 3rd among CRM data hygiene platforms worldwide.
  • Across the 11 months ending August 2026, Insycle fell from 3rd to 4th among CRM data hygiene platforms worldwide.

How did search popularity change for CRM data hygiene platforms worldwide in August 2026?

  1. In August 2026, Openprise overtook Insycle to rank 3rd among CRM data hygiene platforms worldwide, at 12.9%.

  2. In August 2026, RingLead gained estimated Share of Search among CRM data hygiene platforms worldwide, from 15.5% to 19.1%.

  3. In August 2026, LeanData lost estimated Share of Search among CRM data hygiene platforms worldwide, from 56.3% to 53.5%.

  4. In August 2026, Insycle lost estimated Share of Search among CRM data hygiene platforms worldwide, from 11.1% to 8.7%.

  5. Estimated monthly branded searches for Dedupely worldwide fell 33.9% over 11 measured months, from 590 to 390 in August 2026.

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