Insycle vs LeanData:Which is more popular by branded search?
In August 2026, LeanData had more branded searches than Insycle among CRM data hygiene platforms worldwide. LeanData was estimated to have 3.6K branded searches compared to Insycle’s 590, and held a 53.5% Share of Search versus Insycle’s 8.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Insycle or LeanData?
Compare the tools that clean and match CRM records. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for LeanData, Insycle. The figures are in the table below the chart.
View monthly share of search table
| Month | LeanData | RingLead | Openprise | Insycle | Dedupely |
|---|---|---|---|---|---|
| Oct 2025 | 49.7% | 17.9% | 11.2% | 14.6% | 6.6% |
| Nov 2025 | 47.1% | 16.9% | 11.4% | 16.9% | 7.7% |
| Dec 2025 | 54.2% | 14.9% | 8.8% | 14.9% | 7.2% |
| Jan 2026 | 45.4% | 16.3% | 20% | 11% | 7.4% |
| Feb 2026 | 49.9% | 17.9% | 12.1% | 12.1% | 8.1% |
| Mar 2026 | 52.4% | 18.7% | 11.7% | 10.3% | 6.9% |
| Apr 2026 | 52.2% | 18.7% | 10.3% | 10.3% | 8.5% |
| May 2026 | 61.1% | 13.8% | 9.9% | 9.9% | 5.4% |
| Jun 2026 | 58.9% | 13.3% | 11.7% | 9.6% | 6.4% |
| Jul 2026 | 56.3% | 15.5% | 11.1% | 11.1% | 6% |
| Aug 2026 | 53.5% | 19.1% | 12.9% | 8.7% | 5.7% |
| Sep 2026 | — | — | — | — | — |
How has the Insycle and LeanData comparison changed over the last 12 months?
3 findings
- LeanData was ahead of Insycle in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Insycle’s estimated Share of Search among CRM data hygiene platforms worldwide moved from 14.6% to 8.7%, and its estimated monthly branded searches moved from 1.3K to 590.
- Across the 11 months ending August 2026, LeanData’s estimated Share of Search among CRM data hygiene platforms worldwide moved from 49.7% to 53.5%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for CRM data hygiene platforms worldwide in August 2026?
3 changes
In August 2026, Openprise overtook Insycle to rank 3rd among CRM data hygiene platforms worldwide, at 12.9%.
In August 2026, LeanData lost estimated Share of Search among CRM data hygiene platforms worldwide, from 56.3% to 53.5%.
In August 2026, Insycle lost estimated Share of Search among CRM data hygiene platforms worldwide, from 11.1% to 8.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Insycle’s and LeanData’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.