Brandwave

Dedupely vs Openprise:Which is more popular by branded search?

In August 2026, Openprise had more branded searches than Dedupely among CRM data hygiene platforms worldwide. Openprise was estimated to have 880 branded searches compared to Dedupely’s 390, and held a 12.9% Share of Search versus Dedupely’s 5.7%. These are worldwide searches for English-language branded terms.

Share of Search among CRM data hygiene platforms worldwide in August 2026Which is more popular in search, Dedupely or Openprise?
Dedupely5.7%390 searches
vs
Openprise12.9%880 searches

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Which is more popular in search, Dedupely or Openprise?

Compare the tools that clean and match CRM records. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dedupely and Openprise among CRM data hygiene platforms worldwide, by month

Share of Search by month for Openprise, Dedupely. The figures are in the table below the chart.

View monthly share of search table
MonthLeanDataRingLeadOpenpriseInsycleDedupely
Oct 202549.7%17.9%11.2%14.6%6.6%
Nov 202547.1%16.9%11.4%16.9%7.7%
Dec 202554.2%14.9%8.8%14.9%7.2%
Jan 202645.4%16.3%20%11%7.4%
Feb 202649.9%17.9%12.1%12.1%8.1%
Mar 202652.4%18.7%11.7%10.3%6.9%
Apr 202652.2%18.7%10.3%10.3%8.5%
May 202661.1%13.8%9.9%9.9%5.4%
Jun 202658.9%13.3%11.7%9.6%6.4%
Jul 202656.3%15.5%11.1%11.1%6%
Aug 202653.5%19.1%12.9%8.7%5.7%
Sep 2026—————

How has the Dedupely and Openprise comparison changed over the last 12 months?

How did search popularity change for CRM data hygiene platforms worldwide in August 2026?

  1. In August 2026, Openprise overtook Insycle to rank 3rd among CRM data hygiene platforms worldwide, at 12.9%.

  2. Estimated monthly branded searches for Dedupely worldwide fell 33.9% over 11 measured months, from 590 to 390 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Dedupely’s and Openprise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dedupely

1 branded search term

  • dedupely

Openprise

1 branded search term

  • openprise

How the Brand Demand Index is measured

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