Opus Clip vs Repurpose.io:Which is more popular?
In September 2026, Opus Clip had more branded searches than Repurpose.io among content repurposing platforms worldwide. Opus Clip had about 874,000 branded searches, while Repurpose.io had 18,400. Opus Clip made up 72.8% of all content repurposing platform searches we track, and Repurpose.io accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about content repurposing platforms, both Opus Clip and Repurpose.io appeared in all five answers. Opus Clip was mentioned before Repurpose.io in every answer.
Who do people search for more?
Opus Clip, about 47 searches for every 1 for Repurpose.io
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Opus Clip, named ahead of Repurpose.io in every answer
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Top content repurposing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Opus Clip and Repurpose.io showed up in all five answers. Opus Clip was listed before Repurpose.io in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Opus Clip1st
Descript2nd
Repurpose.io3rd
Buffer4th
Castmagic5th- Quuu–
Lately–
Missinglettr–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Opus Clip5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Descript5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Repurpose.io5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Buffer3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Castmagic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Quuu0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lately0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Missinglettr0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about content repurposing platforms
5 answers
Asked ChatGPT
“Which content repurposing platform should I use?”
Asked ChatGPT
“What are the best content repurposing platforms?”
Asked ChatGPT
“What's the best content repurposing platform for a creator?”
Searched Google, AI Overview
“content repurposing tool”
Searched Google, AI Overview
“repurpose content tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Opus Clip or Repurpose.io more popular in search?
This chart shows how often people search Google for Opus Clip and Repurpose.io by name. Each line represents a brand's share of searches for all eight content repurposing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Opus Clip, Repurpose.io. The figures are in the table below the chart.
View monthly share of searches table
| Month | Opus Clip | Descript | Repurpose.io | Castmagic | Buffer | Quuu | Lately | Missinglettr |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 68.3% | 30% | 0.68% | 0.54% | 0.25% | 0.08% | 0.08% | 0.04% |
| Nov 2025 | 68.2% | 30% | 1% | 0.44% | 0.21% | 0.07% | 0.07% | 0.05% |
| Dec 2025 | 71.4% | 26.6% | 1.1% | 0.48% | 0.24% | 0.09% | 0.08% | 0.04% |
| Jan 2026 | 72.1% | 25.9% | 1.1% | 0.46% | 0.24% | 0.09% | 0.11% | 0.03% |
| Feb 2026 | 68.3% | 30% | 0.82% | 0.44% | 0.25% | 0.08% | 0.11% | 0.03% |
| Mar 2026 | 68.8% | 29% | 1.2% | 0.52% | 0.33% | 0.08% | 0.08% | 0.05% |
| Apr 2026 | 69% | 29.1% | 0.97% | 0.43% | 0.34% | 0.07% | 0.07% | 0.04% |
| May 2026 | 71.9% | 25.8% | 1.3% | 0.46% | 0.32% | 0.09% | 0.08% | 0.04% |
| Jun 2026 | 72% | 25.9% | 1.3% | 0.38% | 0.27% | 0.11% | 0.05% | 0.03% |
| Jul 2026 | 75.2% | 22.9% | 1.1% | 0.34% | 0.21% | 0.1% | 0.04% | 0.03% |
| Aug 2026 | 71.9% | 25.8% | 1.6% | 0.31% | 0.25% | 0.09% | 0.04% | 0.03% |
| Sep 2026 | 72.8% | 25.1% | 1.5% | 0.3% | 0.2% | 0.08% | 0.04% | 0.02% |
How has the Opus Clip and Repurpose.io comparison changed over the last 12 months?
3 findings
- Opus Clip was ahead of Repurpose.io in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Opus Clip’s share of searches among content repurposing platforms worldwide moved from 68.3% to 72.8%, and its estimated monthly branded searches moved from 838K to 874K.
- Across the 12 months ending September 2026, Repurpose.io’s share of searches among content repurposing platforms worldwide moved from 0.68% to 1.5%, and its estimated monthly branded searches moved from 8.3K to 18.4K.
How did search popularity change for content repurposing platforms worldwide in September 2026?
2 changes

In September 2026, Opus Clip gained share of searches among content repurposing platforms worldwide, from 71.9% to 72.8%.

Estimated monthly branded searches for Repurpose.io worldwide rose 121.7% over 12 measured months, from 8.3K to 18.4K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Opus Clip’s and Repurpose.io’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Opus Clip
2 branded search terms
- opus clip
- opusclip
Repurpose.io
2 branded search terms
- repurpose.io
- repurposeio
Other head-to-heads among content repurposing platforms

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