Brandwave

Cathedral City vs Sargento:Which is more popular?

In September 2026, Sargento had more branded searches than Cathedral City among cheese brands worldwide. Sargento had about 122,000 branded searches, while Cathedral City had 37,000. Sargento made up 31.3% of all cheese brand searches we track, and Cathedral City accounted for 9.5%. When we asked ChatGPT and Google AI Overviews about cheese brands, Sargento appeared in three of the five answers and Cathedral City in none.

Among cheese brands worldwide in September 2026

Who do people search for more?

Sargento, about 3 searches for every 1 for Cathedral City

Sargento 122K searchesCathedral City 37K searches

Who does AI mention more?

Sargento, mentioned in 3 of 5 answers, Cathedral City in 0

Sargento in 3 of 5Cathedral City in 0 of 5

Who does AI recommend more?

Sargento, the only one of the two named

Sargento first in 3Cathedral City never named

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Top cheese brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sargento was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Cathedral City did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tillamook1st
  2. Cabot Creamery2nd
  3. Sargento3rd
  4. Philadelphia–
  5. Cathedral City–
  6. Bega–
  7. Anchor–
  8. Mainland–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tillamook4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cabot Creamery4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sargento3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Philadelphia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cathedral City0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bega0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anchor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mainland0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cheese brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cathedral City or Sargento more popular in search?

This chart shows how often people search Google for Cathedral City and Sargento by name. Each line represents a brand's share of searches for all nine cheese brands we track, month by month, from English-language searches worldwide.

Cathedral City and Sargento among cheese brands worldwide, by month

Share of searches by month for Sargento, Cathedral City. The figures are in the table below the chart.

View monthly share of searches table
MonthSargentoPhiladelphiaTillamookCathedral CityCabot CreameryBegaAnchorMainland
Oct 202525.8%32.1%7.9%17%10.7%5.3%1.3%<0.01%
Nov 202524.9%37.7%9.3%13.4%8.5%5.1%1.2%<0.01%
Dec 202520.2%42.5%10.4%12.3%8.8%4.7%1.1%<0.01%
Jan 202623%41.3%10.1%12%8%4.5%1.1%<0.01%
Feb 202620.1%44%10.8%12.1%7%4.8%1.2%<0.01%
Mar 202623.1%41.4%10.1%13.2%6.6%4.5%1.1%<0.01%
Apr 202623.9%45.9%9.2%10.3%5.6%4.1%1%<0.01%
May 202621.1%48%9.6%10.8%5.1%4.3%1%<0.01%
Jun 202618.9%52.2%8.6%9.1%6.4%3.8%0.94%<0.01%
Jul 202624.9%39.1%11.7%10.2%7.6%5.2%1.3%<0.01%
Aug 202624.9%31.1%13.9%12.7%9.6%6.2%1.5%<0.01%
Sep 202631.3%23.2%23.2%9.5%7.2%4.6%0.92%<0.01%

How has the Cathedral City and Sargento comparison changed over the last 12 months?

3 findings
  • Sargento was ahead of Cathedral City in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cathedral City’s share of searches among cheese brands worldwide moved from 17% to 9.5%, and its estimated monthly branded searches moved from 47.9K to 37K.
  • Across the 12 months ending September 2026, Sargento’s share of searches among cheese brands worldwide moved from 25.8% to 31.3%, and its estimated monthly branded searches moved from 72.6K to 122K.

How did search popularity change for cheese brands worldwide in September 2026?

2 changes
  1. In September 2026, Sargento overtook Philadelphia to become the leader among cheese brands worldwide, with 31.3% of the searches.

  2. In September 2026, Cathedral City lost share of searches among cheese brands worldwide, from 12.7% to 9.5%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Cathedral City’s and Sargento’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cathedral City

2 branded search terms

  • cathedral city
  • cathedral city cheese

Sargento

2 branded search terms

  • sargento
  • sargento cheese

How the Brand Demand Index is measured

Other head-to-heads among cheese brands

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