Brandwave

GreenPan vs OXO:Which is more popular?

In September 2026, OXO had more branded searches than GreenPan among ceramic cookware brands worldwide. OXO had about 110,000 branded searches, while GreenPan had 74,000. OXO made up 9.1% of all ceramic cookware brand searches we track, and GreenPan accounted for 6.1%. When we asked ChatGPT and Google AI Overviews about ceramic cookware brands, GreenPan appeared in all five answers and OXO in three. GreenPan was mentioned before OXO in every answer.

Among ceramic cookware brands worldwide in September 2026

Who do people search for more?

OXO, about 49% more searches than GreenPan

OXO 110K searchesGreenPan 74K searches

Who does AI mention more?

GreenPan, mentioned in every answer we collected

GreenPan in 5 of 5OXO in 3 of 5

Who does AI recommend more?

GreenPan, named ahead of OXO in every answer

GreenPan first in 5OXO never first

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Top ceramic cookware brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GreenPan appeared in all five answers. OXO was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. GreenPan was listed before OXO in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GreenPan1st
  2. Caraway2nd
  3. OXO3rd
  4. Tefal4th
  5. Tramontina–
  6. Cuisinart–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • GreenPan5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Caraway5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OXO3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tefal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tramontina0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ceramic cookware brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is GreenPan or OXO more popular in search?

This chart shows how often people search Google for GreenPan and OXO by name. Each line represents a brand's share of searches for all six ceramic cookware brands we track, month by month, from English-language searches worldwide.

GreenPan and OXO among ceramic cookware brands worldwide, by month

Share of searches by month for OXO, GreenPan. The figures are in the table below the chart.

View monthly share of searches table
MonthTefalTramontinaCuisinartOXOGreenPanCaraway
Oct 202539.3%23.2%15.5%10.4%7%4.7%
Nov 202540.8%19.2%15.7%8.6%7%8.6%
Dec 202538.1%18.4%18.4%8.3%6.7%10.1%
Jan 202641.4%20%16.3%9%7.3%6%
Feb 202643.8%21.1%14.2%9.4%6.3%5.2%
Mar 202640.6%23.9%16%8.8%5.9%4.8%
Apr 202637.8%27.3%15%10%5.5%4.5%
May 202640.1%24.2%16.1%8.8%5.9%4.9%
Jun 202637.3%27.5%15.1%10.1%5.5%4.5%
Jul 202632.1%28.3%18.9%10.3%5.7%4.7%
Aug 202635.9%25.9%17.3%9.5%6.4%5.2%
Sep 202641.3%24.9%13.6%9.1%6.1%5%

How has the GreenPan and OXO comparison changed over the last 12 months?

3 findings
  • OXO was ahead of GreenPan in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GreenPan’s share of searches among ceramic cookware brands worldwide moved from 7% to 6.1%, and its estimated monthly branded searches moved from 90.5K to 74K.
  • Across the 12 months ending September 2026, OXO’s share of searches among ceramic cookware brands worldwide moved from 10.4% to 9.1%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for ceramic cookware brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for OXO worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  2. Estimated monthly branded searches for GreenPan worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GreenPan’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GreenPan

1 branded search term

  • greenpan

OXO

1 branded search term

  • oxo

How the Brand Demand Index is measured

Other head-to-heads among ceramic cookware brands

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