Riedel vs Spiegelau:Which is more popular?
In September 2026, Riedel had more branded searches than Spiegelau among beer glasses brands worldwide. Riedel had about 49,500 branded searches, while Spiegelau had 33,100. Riedel made up 14.6% of all beer glasses brand searches we track, and Spiegelau accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about beer glasses brands, Spiegelau appeared in three of the five answers and Riedel in one. Spiegelau was mentioned before Riedel in every answer that named either.
Who do people search for more?
Riedel, about 50% more searches than Spiegelau
Who does AI mention more?
Spiegelau, mentioned in 3 of 5 answers, Riedel in 1
Who does AI recommend more?
Spiegelau, named ahead of Riedel in 3 of 3 answers
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Top beer glasses brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Spiegelau was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Riedel was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Spiegelau was listed before Riedel in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Libbey5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Rastal4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Spiegelau3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Riedel1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Waterford0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about beer glasses brands
5 answers
Asked ChatGPT
“Which beer glasses brand should I buy?”
Asked ChatGPT
“What are the best beer glasses brands?”
Asked ChatGPT
“What's the best beer glasses brand for home bar?”
Searched Google, AI Overview
“beer glasses brands”
Searched Google, AI Overview
“beer glass brand”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Riedel or Spiegelau more popular in search?
This chart shows how often people search Google for Riedel and Spiegelau by name. Each line represents a brand's share of searches for all five beer glasses brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Riedel, Spiegelau. The figures are in the table below the chart.
View monthly share of searches table
| Month | Waterford | Riedel | Spiegelau | Libbey | Rastal |
|---|---|---|---|---|---|
| Oct 2025 | 69.9% | 17.2% | 9.4% | 2.3% | 1.2% |
| Nov 2025 | 67.6% | 20.3% | 9.1% | 1.8% | 1.2% |
| Dec 2025 | 61.3% | 22.6% | 12.3% | 2.5% | 1.3% |
| Jan 2026 | 65.5% | 19.7% | 10.8% | 2.6% | 1.4% |
| Feb 2026 | 69.5% | 17.1% | 9.4% | 2.8% | 1.2% |
| Mar 2026 | 70.6% | 14.2% | 11.6% | 2.3% | 1.3% |
| Apr 2026 | 68.7% | 16.9% | 11.3% | 1.8% | 1.2% |
| May 2026 | 68.4% | 16.8% | 11.3% | 2.3% | 1.2% |
| Jun 2026 | 72.3% | 14.5% | 9.7% | 2.4% | 1.1% |
| Jul 2026 | 72.1% | 14.5% | 9.7% | 2.4% | 1.3% |
| Aug 2026 | 72.6% | 14.6% | 9.8% | 2% | 1.1% |
| Sep 2026 | 72.4% | 14.6% | 9.7% | 1.9% | 1.3% |
How has the Riedel and Spiegelau comparison changed over the last 12 months?
3 findings
- Riedel was ahead of Spiegelau in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Riedel’s share of searches among beer glasses brands worldwide moved from 17.2% to 14.6%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
- Across the 12 months ending September 2026, Spiegelau’s share of searches among beer glasses brands worldwide moved from 9.4% to 9.7%, and its estimated monthly branded searches held steady at 33.1K.
How did search popularity change for beer glasses brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Riedel worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Riedel’s and Spiegelau’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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