Grohe vs Hansgrohe:Which is more popular?
In September 2026, Grohe had more branded searches than Hansgrohe among bathroom and tapware brands worldwide. Grohe had about 201,000 branded searches, while Hansgrohe had 165,000. Grohe made up 18.5% of all bathroom and tapware brand searches we track, and Hansgrohe accounted for 15.2%. When we asked ChatGPT and Google AI Overviews about bathroom and tapware brands, Grohe and Hansgrohe each appeared in four of the five answers. Grohe was mentioned before Hansgrohe in every answer.
Who do people search for more?
Grohe, about 22% more searches than Hansgrohe
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Grohe, named ahead of Hansgrohe in every answer
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Top bathroom and tapware brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Grohe and Hansgrohe were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Grohe was listed before Hansgrohe in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Moen1st
Kohler2nd
Delta Faucet3rd
Grohe4th
Hansgrohe5th
American Standard6th
Felton–
Caroma–
Elementi–
Methven–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Moen5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Kohler4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Grohe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hansgrohe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Delta Faucet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
American Standard2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Felton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Caroma0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Elementi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Methven0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about bathroom and tapware brands
5 answers
Asked ChatGPT
“Which bathroom tapware brand should I buy?”
Asked ChatGPT
“What are the best bathroom tapware brands?”
Asked ChatGPT
“What's the best bathroom tapware brand for a bathroom renovation?”
Searched Google, AI Overview
“bathroom brand”
Searched Google, AI Overview
“tapware for bathroom”
- 1
Moen
- 1
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Grohe or Hansgrohe more popular in search?
This chart shows how often people search Google for Grohe and Hansgrohe by name. Each line represents a brand's share of searches for all ten bathroom and tapware brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Grohe, Hansgrohe. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kohler | Grohe | Hansgrohe | Moen | Delta Faucet | American Standard | Felton | Caroma | Elementi | Methven |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.6% | 20.4% | 16.7% | 9.1% | 9.1% | 7.5% | 2.7% | 1.8% | 1.8% | 0.06% |
| Nov 2025 | 31.6% | 21.1% | 17.3% | 9.5% | 7.8% | 6.4% | 2.8% | 1.9% | 1.6% | 0.05% |
| Dec 2025 | 30.5% | 20.3% | 16.7% | 9.2% | 9.2% | 7.5% | 3.3% | 1.8% | 1.5% | 0.05% |
| Jan 2026 | 29.6% | 19.8% | 19.8% | 8.8% | 8.8% | 7.3% | 2.7% | 1.8% | 1.5% | 0.06% |
| Feb 2026 | 27.1% | 22.2% | 18.1% | 9.9% | 9.9% | 6.7% | 2.4% | 2% | 1.6% | 0.05% |
| Mar 2026 | 31.1% | 20.8% | 17% | 9.3% | 9.3% | 6.3% | 2.8% | 1.9% | 1.5% | 0.06% |
| Apr 2026 | 32.9% | 18% | 18% | 9.8% | 8.1% | 6.6% | 3% | 2% | 1.6% | 0.06% |
| May 2026 | 28.3% | 18.9% | 18.9% | 10.3% | 8.5% | 7% | 3.8% | 2.5% | 1.7% | 0.07% |
| Jun 2026 | 29.4% | 19.6% | 16.1% | 10.8% | 8.8% | 7.2% | 4% | 2.2% | 1.8% | 0.07% |
| Jul 2026 | 28.4% | 19% | 19% | 10.4% | 8.5% | 7% | 3.8% | 2.1% | 1.7% | 0.07% |
| Aug 2026 | 33.6% | 18.4% | 15.1% | 10% | 8.3% | 6.8% | 3.7% | 2.5% | 1.7% | 0.07% |
| Sep 2026 | 33.8% | 18.5% | 15.2% | 10.1% | 8.3% | 6.8% | 3% | 2.5% | 1.7% | 0.05% |
How has the Grohe and Hansgrohe comparison changed over the last 12 months?
3 findings
- Grohe was ahead of Hansgrohe in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Grohe’s share of searches among bathroom and tapware brands worldwide moved from 20.4% to 18.5%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 12 months ending September 2026, Hansgrohe’s share of searches among bathroom and tapware brands worldwide moved from 16.7% to 15.2%, and its estimated monthly branded searches moved from 201K to 165K.
How did search popularity change for bathroom and tapware brands worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Grohe’s and Hansgrohe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among bathroom and tapware brands

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