Brandwave

Coleman vs Intex:Which is searched more?

In September 2026, Coleman had more branded searches than Intex among air mattress brands worldwide. Coleman was estimated to have 201K branded searches compared to Intex’s 110K, and held a 38.2% Share of Search versus Intex’s 20.9%. These are worldwide searches for English-language branded terms.

Share of Search among air mattress brands worldwide in September 2026Which is more popular in search, Coleman or Intex?
Coleman38.2%201K searches
vs
Intex20.9%110K searches

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Which is more popular in search, Coleman or Intex?

Compare the air mattress brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coleman and Intex among air mattress brands worldwide, by month

Share of Search by month for Coleman, Intex. The figures are in the table below the chart.

View monthly share of search table
MonthColemanBestwayIntexSealy
Oct 202545.5%25%20.4%9.2%
Nov 202544.6%24.5%19.9%11%
Dec 202540.6%33.1%18.1%8.2%
Jan 202642.3%28.4%18.9%10.4%
Feb 202640.6%27.2%22.2%10%
Mar 202641.3%27.7%22.7%8.3%
Apr 202637.2%24.9%30.4%7.5%
May 202625.5%31.2%38.2%5.1%
Jun 202619%34.7%42.5%3.8%
Jul 202623.8%35.7%35.7%4.8%
Aug 202631.2%31.2%31.2%6.3%
Sep 202638.2%31.4%20.9%9.4%

How has the Coleman and Intex comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: Intex took it in May 2026, Coleman took it in September 2026.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among air mattress brands worldwide moved from 45.5% to 38.2%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 12 months ending September 2026, Intex’s estimated Share of Search among air mattress brands worldwide moved from 20.4% to 20.9%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for air mattress brands worldwide in September 2026?

  1. In September 2026, Coleman overtook Bestway to become the leader among air mattress brands worldwide, with 38.2% estimated Share of Search.

  2. In September 2026, Intex lost estimated Share of Search among air mattress brands worldwide, from 31.2% to 20.9%.

Other head-to-heads among air mattress brands

How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Intex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coleman

1 branded search term

  • coleman

Intex

1 branded search term

  • intex

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.