Topaz Labs vs Upscayl:Which is more popular?
In September 2026, Upscayl had more branded searches than Topaz Labs among AI image upscalers worldwide. Upscayl had about 246,000 branded searches, while Topaz Labs had 73,600. Upscayl made up 12.3% of all AI image upscaler searches we track, and Topaz Labs accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about AI image upscalers, Topaz Labs appeared in all five answers and Upscayl in three. Topaz Labs was mentioned before Upscayl in every answer.
Who do people search for more?
Upscayl, about 3 searches for every 1 for Topaz Labs
Who does AI mention more?
Topaz Labs, mentioned in every answer we collected
Who does AI recommend more?
Topaz Labs, named ahead of Upscayl in every answer
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Top AI image upscalers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Topaz Labs appeared in all five answers. Upscayl was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Topaz Labs was listed before Upscayl in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Topaz Labs1st
Upscale.media2nd- Upscayl3rd
Magnific4th
Let's Enhance5th
VanceAI–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Topaz Labs5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Upscayl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Magnific2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Upscale.media2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Let's Enhance2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- VanceAI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI image upscalers
5 answers
Asked ChatGPT
“Which AI image upscaler should I use?”
Asked ChatGPT
“What are the best AI image upscalers?”
Asked ChatGPT
“What's the best AI image upscaler for sharper images?”
Searched Google, AI Overview
“ai image upscaler”
Searched Google, AI Overview
“increase image resolution”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Topaz Labs or Upscayl more popular in search?
This chart shows how often people search Google for Topaz Labs and Upscayl by name. Each line represents a brand's share of searches for all six AI image upscalers we track, month by month, from English-language searches worldwide.
Share of searches by month for Upscayl, Topaz Labs. The figures are in the table below the chart.
View monthly share of searches table
| Month | Magnific | Upscayl | Upscale.media | Topaz Labs | Let's Enhance | VanceAI |
|---|---|---|---|---|---|---|
| Oct 2025 | 9.8% | 26.7% | 18% | 16.4% | 24.6% | 4.4% |
| Nov 2025 | 10.4% | 28.2% | 19% | 17.4% | 21.2% | 3.8% |
| Dec 2025 | 9.6% | 32% | 17.5% | 17% | 19.6% | 4.3% |
| Jan 2026 | 7.1% | 35.3% | 15.8% | 15.4% | 21.6% | 4.8% |
| Feb 2026 | 7.2% | 36% | 16.2% | 13.7% | 22.1% | 4.8% |
| Mar 2026 | 6.2% | 37.4% | 16.9% | 12.6% | 21.9% | 5% |
| Apr 2026 | 17.2% | 31.4% | 14.2% | 10.6% | 21.4% | 5.2% |
| May 2026 | 60% | 17.9% | 6.6% | 4.9% | 7% | 3.6% |
| Jun 2026 | 65.9% | 16.2% | 4.9% | 5% | 4.7% | 3.3% |
| Jul 2026 | 71.3% | 14.4% | 4.3% | 3.7% | 4% | 2.4% |
| Aug 2026 | 71.2% | 14.4% | 4.3% | 3.5% | 3.8% | 2.9% |
| Sep 2026 | 75.1% | 12.3% | 3.7% | 3.7% | 2.8% | 2.5% |
How has the Topaz Labs and Upscayl comparison changed over the last 12 months?
3 findings
- Upscayl was ahead of Topaz Labs in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Topaz Labs’ share of searches among AI image upscalers worldwide moved from 16.4% to 3.7%, and its estimated monthly branded searches moved from 67.6K to 73.6K.
- Across the 12 months ending September 2026, Upscayl’s share of searches among AI image upscalers worldwide moved from 26.7% to 12.3%, and its estimated monthly branded searches moved from 110K to 246K.
How did search popularity change for AI image upscalers worldwide in September 2026?
2 changes
In September 2026, Upscayl lost share of searches among AI image upscalers worldwide, from 14.4% to 12.3%.
In September 2026, Topaz Labs rose from 5th to 4th among AI image upscalers worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Topaz Labs’ and Upscayl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Topaz Labs
2 branded search terms
- topaz gigapixel
- topaz labs
Upscayl
1 branded search term
- upscayl
Other head-to-heads among AI image upscalers
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