Magnific vs Upscayl:Which is more popular?
In September 2026, Magnific had more branded searches than Upscayl among AI image upscalers worldwide. Magnific had about 1.5 million branded searches, while Upscayl had 246,000. Magnific made up 75.1% of all AI image upscaler searches we track, and Upscayl accounted for 12.3%. When we asked ChatGPT and Google AI Overviews about AI image upscalers, Upscayl appeared in three of the five answers and Magnific in two. Upscayl was mentioned before Magnific in two out of three answers that named either.
Who do people search for more?
Magnific, about 6 searches for every 1 for Upscayl
Who does AI mention more?
Upscayl, mentioned in 3 of 5 answers, Magnific in 2
Who does AI recommend more?
Upscayl, named ahead of Magnific in 2 of 3 answers
Follow Magnific vs Upscayl and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top AI image upscalers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Upscayl was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Magnific was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Upscayl was listed before Magnific in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Topaz Labs1st
Upscale.media2nd- Upscayl3rd
- Magnific4th
Let's Enhance5th
VanceAI–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Topaz Labs5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Upscayl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Magnific2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Upscale.media2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Let's Enhance2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- VanceAI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI image upscalers
5 answers
Asked ChatGPT
“Which AI image upscaler should I use?”
Asked ChatGPT
“What are the best AI image upscalers?”
Asked ChatGPT
“What's the best AI image upscaler for sharper images?”
Searched Google, AI Overview
“ai image upscaler”
Searched Google, AI Overview
“increase image resolution”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Magnific or Upscayl more popular in search?
This chart shows how often people search Google for Magnific and Upscayl by name. Each line represents a brand's share of searches for all six AI image upscalers we track, month by month, from English-language searches worldwide.
Share of searches by month for Magnific, Upscayl. The figures are in the table below the chart.
View monthly share of searches table
| Month | Magnific | Upscayl | Upscale.media | Topaz Labs | Let's Enhance | VanceAI |
|---|---|---|---|---|---|---|
| Oct 2025 | 9.8% | 26.7% | 18% | 16.4% | 24.6% | 4.4% |
| Nov 2025 | 10.4% | 28.2% | 19% | 17.4% | 21.2% | 3.8% |
| Dec 2025 | 9.6% | 32% | 17.5% | 17% | 19.6% | 4.3% |
| Jan 2026 | 7.1% | 35.3% | 15.8% | 15.4% | 21.6% | 4.8% |
| Feb 2026 | 7.2% | 36% | 16.2% | 13.7% | 22.1% | 4.8% |
| Mar 2026 | 6.2% | 37.4% | 16.9% | 12.6% | 21.9% | 5% |
| Apr 2026 | 17.2% | 31.4% | 14.2% | 10.6% | 21.4% | 5.2% |
| May 2026 | 60% | 17.9% | 6.6% | 4.9% | 7% | 3.6% |
| Jun 2026 | 65.9% | 16.2% | 4.9% | 5% | 4.7% | 3.3% |
| Jul 2026 | 71.3% | 14.4% | 4.3% | 3.7% | 4% | 2.4% |
| Aug 2026 | 71.2% | 14.4% | 4.3% | 3.5% | 3.8% | 2.9% |
| Sep 2026 | 75.1% | 12.3% | 3.7% | 3.7% | 2.8% | 2.5% |
How has the Magnific and Upscayl comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Magnific took it in May 2026.
- Across the 12 months ending September 2026, Magnific’s share of searches among AI image upscalers worldwide moved from 9.8% to 75.1%, and its estimated monthly branded searches moved from 40.5K to 1.5M.
- Across the 12 months ending September 2026, Upscayl’s share of searches among AI image upscalers worldwide moved from 26.7% to 12.3%, and its estimated monthly branded searches moved from 110K to 246K.
How did search popularity change for AI image upscalers worldwide in September 2026?
2 changes
In September 2026, Magnific gained share of searches among AI image upscalers worldwide, from 71.2% to 75.1%.
In September 2026, Upscayl lost share of searches among AI image upscalers worldwide, from 14.4% to 12.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Magnific’s and Upscayl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among AI image upscalers
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.