Brandwave

Julius vs Looker Studio:Which is more popular?

In September 2026, Looker Studio had more branded searches than Julius among AI data analysis tools worldwide. Looker Studio had about 477,000 branded searches, while Julius had 110,000. Looker Studio made up 16.4% of all AI data analysis tool searches we track, and Julius accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about AI data analysis tools, Julius appeared in all five answers and Looker Studio in two. Julius was mentioned before Looker Studio in every answer.

Among AI data analysis tools worldwide in September 2026

Who do people search for more?

Looker Studio, about 4 searches for every 1 for Julius

Looker Studio 477K searchesJulius 110K searches

Who does AI mention more?

Julius, mentioned in every answer we collected

Julius in 5 of 5Looker Studio in 2 of 5

Who does AI recommend more?

Julius, named ahead of Looker Studio in every answer

Julius first in 4Looker Studio never first

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Top AI data analysis tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Julius appeared in all five answers. Looker Studio was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Julius was listed before Looker Studio in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Microsoft Power BI1st
  2. Julius2nd
  3. Hex3rd
  4. Looker Studio4th
  5. Mode Analytics–
  6. Akkio–
  7. Obviously AI–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Julius5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Power BI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hex3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Looker Studio2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mode Analytics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Akkio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Obviously AI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI data analysis tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Julius or Looker Studio more popular in search?

This chart shows how often people search Google for Julius and Looker Studio by name. Each line represents a brand's share of searches for all seven AI data analysis tools we track, month by month, from English-language searches worldwide.

Julius and Looker Studio among AI data analysis tools worldwide, by month

Share of searches by month for Looker Studio, Julius. The figures are in the table below the chart.

View monthly share of searches table
MonthMicrosoft Power BILooker StudioJuliusMode AnalyticsAkkioHexObviously AI
Oct 202576.6%19.3%3.7%0.16%0.15%0.04%0.04%
Nov 202579.2%16.6%3.8%0.16%0.12%0.04%0.05%
Dec 202577.2%19.4%3%0.16%0.12%0.03%0.05%
Jan 202679.8%16.8%3.1%0.16%0.12%0.04%0.04%
Feb 202679.1%16.8%3.8%0.2%0.1%0.04%0.04%
Mar 202679.1%16.7%3.8%0.2%0.12%0.04%0.04%
Apr 202678.6%16.4%4.6%0.2%0.1%0.04%0.04%
May 202678.8%16.2%4.6%0.16%0.08%0.04%0.04%
Jun 202676%19.2%4.4%0.19%0.1%0.04%0.03%
Jul 202676.9%19.2%3.7%0.16%0.08%0.05%0.03%
Aug 202679.5%16.4%3.8%0.13%0.08%0.08%0.03%
Sep 202679.5%16.4%3.8%0.13%0.08%0.08%0.02%

How has the Julius and Looker Studio comparison changed over the last 12 months?

3 findings
  • Looker Studio was ahead of Julius in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Julius’ share of searches among AI data analysis tools worldwide moved from 3.7% to 3.8%, and its estimated monthly branded searches moved from 135K to 110K.
  • Across the 12 months ending September 2026, Looker Studio’s share of searches among AI data analysis tools worldwide moved from 19.3% to 16.4%, and its estimated monthly branded searches moved from 714K to 477K.

How did search popularity change for AI data analysis tools worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Looker Studio worldwide fell 33.1% over 12 measured months, from 714K to 477K in September 2026.

  2. Estimated monthly branded searches for Julius worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Julius’ and Looker Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Julius

1 branded search term

  • julius ai

Looker Studio

2 branded search terms

  • looker studio
  • lookerstudio

How the Brand Demand Index is measured

Other head-to-heads among AI data analysis tools

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