Brandwave

Adjustable kettlebell brands:Which are searched most?

Bowflex and Rep Fitness share the highest estimated Share of Search among adjustable kettlebell brands worldwide, at 32.1% in September 2026. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bowflex32.1%
  2. Rep Fitness32.1%
  3. Titan Fitness26.2%
  4. PowerBlock9.6%

Follow adjustable kettlebell brands and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the adjustable kettlebell brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among adjustable kettlebell brands worldwide, by month

Share of Search by month for Bowflex, Rep Fitness, Titan Fitness, PowerBlock. The figures are in the table below the chart.

View monthly share of search table
MonthBowflexRep FitnessTitan FitnessPowerBlock
Oct 202533.3%27.2%27.2%12.2%
Nov 202527.8%34.1%27.8%10.2%
Dec 202533.2%27.3%27.3%12.2%
Jan 202633.2%27.3%27.3%12.2%
Feb 202633.3%27.2%27.2%12.2%
Mar 202631.4%25.7%31.4%11.5%
Apr 202633.3%27.2%27.2%12.2%
May 202629.7%29.7%29.7%10.9%
Jun 202629%29%29%13%
Jul 202633.3%27.2%27.2%12.2%
Aug 202631.4%31.4%25.7%11.5%
Sep 202632.1%32.1%26.2%9.6%

This month’s ranking, September 2026

  1. 1.Bowflex

    32.1%

    Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share +0.7 points.

  3. Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.9 points.

Compare search popularity between leading brands

Which brand is most popular in search among adjustable kettlebell brands worldwide?

Bowflex and Rep Fitness share the highest estimated Share of Search among adjustable kettlebell brands worldwide, at 32.1% in September 2026.

Global adjustable kettlebell brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bowflex33.3% → 32.1%33.3%Oct 202527.8%Nov 20251st
Rep Fitness27.2% → 32.1%34.1%Nov 202525.7%Mar 20262nd
Titan Fitness27.2% → 26.2%31.4%Mar 202625.7%Aug 20263rd
PowerBlock12.2% → 9.6%13%Jun 20269.6%Sep 20264th

Each finding as a sentence

  • Across the 12 months ending September 2026, Bowflex’s estimated Share of Search among adjustable kettlebell brands worldwide decreased from 33.3% to 32.1%.
  • Across the 12 months ending September 2026, Rep Fitness’ estimated Share of Search among adjustable kettlebell brands worldwide increased from 27.2% to 32.1%.
  • Across the 12 months ending September 2026, Titan Fitness’ estimated Share of Search among adjustable kettlebell brands worldwide decreased from 27.2% to 26.2%.
  • Across the 12 months ending September 2026, PowerBlock’s estimated Share of Search among adjustable kettlebell brands worldwide decreased from 12.2% to 9.6%.
  • Across the 12 months ending September 2026, Bowflex’s estimated Share of Search among adjustable kettlebell brands worldwide peaked at 33.3% in October 2025 and was lowest at 27.8% in November 2025.
  • Across the 12 months ending September 2026, Rep Fitness’ estimated Share of Search among adjustable kettlebell brands worldwide peaked at 34.1% in November 2025 and was lowest at 25.7% in March 2026.
  • Across the 12 months ending September 2026, Titan Fitness’ estimated Share of Search among adjustable kettlebell brands worldwide peaked at 31.4% in March 2026 and was lowest at 25.7% in August 2026.
  • Across the 12 months ending September 2026, PowerBlock’s estimated Share of Search among adjustable kettlebell brands worldwide peaked at 13% in June 2026 and was lowest at 9.6% in September 2026.

How did search popularity change for adjustable kettlebell brands worldwide in September 2026?

  1. In September 2026, Bowflex gained estimated Share of Search among adjustable kettlebell brands worldwide, from 31.4% to 32.1%.

  2. In September 2026, Rep Fitness gained estimated Share of Search among adjustable kettlebell brands worldwide, from 31.4% to 32.1%.

  3. In September 2026, Titan Fitness gained estimated Share of Search among adjustable kettlebell brands worldwide, from 25.7% to 26.2%.

  4. In September 2026, PowerBlock lost estimated Share of Search among adjustable kettlebell brands worldwide, from 11.5% to 9.6%.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.