How popular isYamaha WaveRunner in search?
In September 2026, there were an estimated 37K branded searches for Yamaha WaveRunner worldwide which held steady over the last 12 months. Yamaha WaveRunner holds 16.5% estimated Share of Search among jet ski brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Sea-Doo73.6%
Yamaha WaveRunner16.5%
Kawasaki Jet Ski9.9%
Follow Yamaha WaveRunner and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which jet ski brands compete with Yamaha WaveRunner?
Share of Search by month for Sea-Doo, Yamaha WaveRunner, Kawasaki Jet Ski. The figures are in the table below the chart.
View monthly share of search table
| Month | Sea-Doo | Yamaha WaveRunner | Kawasaki Jet Ski |
|---|---|---|---|
| Oct 2025 | 68.1% | 18.3% | 13.7% |
| Nov 2025 | 63.7% | 17.1% | 19.2% |
| Dec 2025 | 68.3% | 15% | 16.7% |
| Jan 2026 | 68% | 15.3% | 16.7% |
| Feb 2026 | 65.8% | 18% | 16.1% |
| Mar 2026 | 70.2% | 15.7% | 14.1% |
| Apr 2026 | 77% | 16.1% | 6.9% |
| May 2026 | 75.9% | 15.8% | 8.4% |
| Jun 2026 | 75.3% | 17.9% | 6.8% |
| Jul 2026 | 74.2% | 17.7% | 8.2% |
| Aug 2026 | 69.4% | 13.5% | 17.1% |
| Sep 2026 | 73.6% | 16.5% | 9.9% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.6% | 165K | -55.2% | +4.2 points | |
| 2, moved from 3rd to 2nd | 16.5% | 37K | -48.4% | +3 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 9.9% | 22.2K | -75.5% | -7.2 pointsmoved from 2nd to 3rd |
1.
Sea-Doo73.6%
Held 1st. 165K estimated branded searches, -55.2% vs prior month. Share +4.2 points.
16.5%
Moved from 3rd to 2nd. 37K estimated branded searches, -48.4% vs prior month. Share +3 points.
9.9%
Moved from 2nd to 3rd. 22.2K estimated branded searches, -75.5% vs prior month. Share -7.2 points.
Compare search popularity between Yamaha WaveRunner and its closest rivals
Every comparison with Yamaha WaveRunner
6 comparisons
How has branded search demand for Yamaha WaveRunner changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Yamaha WaveRunner worldwide held steady, from 36.2K to 37K.
- Across the 12 months ending September 2026, Yamaha WaveRunner’s estimated Share of Search among jet ski brands worldwide decreased from 18.3% to 16.5%.
- Across the 12 months ending September 2026, Yamaha WaveRunner’s estimated Share of Search among jet ski brands worldwide peaked at 18.3% in October 2025 and was lowest at 13.5% in August 2026.
How did search popularity change for jet ski brands worldwide in September 2026?
3 changes
In September 2026, Yamaha WaveRunner overtook Kawasaki Jet Ski to rank 2nd among jet ski brands worldwide, with 16.5% estimated Share of Search.
In September 2026, Sea-Doo gained estimated Share of Search among jet ski brands worldwide, from 69.4% to 73.6%.
In September 2026, Kawasaki Jet Ski lost estimated Share of Search among jet ski brands worldwide, from 17.1% to 9.9%.
Where does Yamaha WaveRunner compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Portable generator brands | 3rd of 5 | 3.2% | Show ranking |
| Jet ski brands | 2nd of 3 | 16.5% | Shown above |
How is Yamaha WaveRunner measured?
Brandwave collects information about searches that people make online using Yamaha WaveRunner’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- waverunner
- yamaha waverunner
Who owns Yamaha WaveRunner?
Yamaha WaveRunner is owned by Yamaha Motor. Brandwave also tracks Yamaha Motor, owned by the same company, worldwide.
Do you work for Yamaha WaveRunner? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Yamaha WaveRunner your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.