How popular isYamaha Pianos in search?
In September 2026, there were an estimated 90.5K branded searches for Yamaha Pianos worldwide which is down 17.7% over the last 12 months. Yamaha Pianos holds 17.6% estimated Share of Search among keyboards and synths worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which keyboards and synths compete with Yamaha Pianos?
Share of Search by month for Moog, Arturia, Korg, Yamaha Pianos, Novation, Roland. The figures are in the table below the chart.
View monthly share of search table
| Month | Moog | Arturia | Korg | Yamaha Pianos | Novation | Roland |
|---|---|---|---|---|---|---|
| Oct 2025 | 20.7% | 20.7% | 17% | 20.7% | 13.9% | 7% |
| Nov 2025 | 18.1% | 27.2% | 18.1% | 18.1% | 12.2% | 6.2% |
| Dec 2025 | 16.3% | 24.4% | 19.8% | 19.8% | 13.4% | 6.3% |
| Jan 2026 | 20% | 20% | 20% | 20% | 13.5% | 6.3% |
| Feb 2026 | 18.7% | 22.7% | 18.7% | 18.7% | 15.3% | 5.9% |
| Mar 2026 | 21.8% | 21.8% | 17.9% | 17.9% | 14.6% | 6% |
| Apr 2026 | 21.9% | 21.9% | 18% | 18% | 14.7% | 5.6% |
| May 2026 | 22.7% | 18.7% | 18.7% | 18.7% | 15.3% | 5.8% |
| Jun 2026 | 20.2% | 20.2% | 16.5% | 20.2% | 16.5% | 6.3% |
| Jul 2026 | 19.5% | 19.5% | 19.5% | 19.5% | 15.9% | 6.1% |
| Aug 2026 | 22.3% | 18.3% | 22.3% | 18.3% | 12.2% | 6.6% |
| Sep 2026 | 26.3% | 17.6% | 17.6% | 17.6% | 14.4% | 6.3% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 26.3% | 135K | +22.7% | +4.1 pointsmoved from 2nd to 1st | |
| 2, moved from 3rd to 2nd | 17.6% | 90.5K | 0% | -0.7 pointsmoved from 3rd to 2nd | |
| 3, moved from 1st to 3rd | 17.6% | 90.5K | -17.7% | -4.6 pointsmoved from 1st to 3rd | |
| 4, held 4th | 17.6% | 90.5K | 0% | -0.7 points | |
| 5, held 5th | 14.4% | 74K | +22.3% | +2.2 points | |
| 6, held 6th | 6.3% | 32.4K | -0.09% | -0.2 points |
1.
Moog26.3%
Moved from 2nd to 1st. 135K estimated branded searches, +22.7% vs prior month. Share +4.1 points.
2.
Arturia17.6%
Moved from 3rd to 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -0.7 points.
3.
Korg17.6%
Moved from 1st to 3rd. 90.5K estimated branded searches, -17.7% vs prior month. Share -4.6 points.
17.6%
Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share -0.7 points.
5.
Novation14.4%
Held 5th. 74K estimated branded searches, +22.3% vs prior month. Share +2.2 points.
6.
Roland6.3%
Held 6th. 32.4K estimated branded searches, -0.09% vs prior month. Share -0.2 points.
Compare search popularity between Yamaha Pianos and its closest rivals
How has branded search demand for Yamaha Pianos changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Yamaha Pianos worldwide fell from 110K to 90.5K.
- Across the 12 months ending September 2026, Yamaha Pianos’ estimated Share of Search among keyboards and synths worldwide decreased from 20.7% to 17.6%.
- Across the 12 months ending September 2026, Yamaha Pianos fell from 3rd to 4th among keyboards and synths worldwide.
How did search popularity change for keyboards and synths worldwide in September 2026?
6 changes

In September 2026, Moog overtook Korg to become the leader among keyboards and synths worldwide, with 26.3% estimated Share of Search.

In September 2026, Novation gained estimated Share of Search among keyboards and synths worldwide, from 12.2% to 14.4%.

In September 2026, Korg lost estimated Share of Search among keyboards and synths worldwide, from 22.3% to 17.6%.

In September 2026, Arturia lost estimated Share of Search among keyboards and synths worldwide, from 18.3% to 17.6%.
In September 2026, Yamaha Pianos lost estimated Share of Search among keyboards and synths worldwide, from 18.3% to 17.6%.

Estimated monthly branded searches for Roland worldwide fell 13.3% over 12 measured months, from 37.4K to 32.4K in September 2026.
Where does Yamaha Pianos compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Keyboards and synths | 4th of 6 | 17.6% | Shown above |
| Digital piano and keyboard brands | 2nd of 4 | 42% | Show ranking |
| Piano bench brands | 1st of 6 | 42.4% | Show ranking |
How is Yamaha Pianos measured?
Brandwave collects information about searches that people make online using Yamaha Pianos’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- yamaha pianos
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