Brandwave

How popular isWithings in search?

In August 2026, there were an estimated 193K branded searches for Withings worldwide which is up 15% over the last 11 months. Withings holds 45.9% estimated Share of Search among home health monitoring devices worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Omron47.7%
  2. Withings45.9%
  3. iHealth3.5%
  4. AliveCor2.3%
  5. Qardio0.57%
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Which home health monitoring devices compete with Withings?

Withings against home health monitoring devices worldwide, by month

Share of Search by month for Omron, Withings, iHealth, AliveCor. The figures are in the table below the chart.

View monthly share of search table
MonthOmronWithingsiHealthAliveCorQardio
Oct 202554.6%37.3%4%2.7%1.5%
Nov 202547%46.2%3.5%2.3%1%
Dec 202550.6%42.3%3.7%2.5%0.91%
Jan 202647.6%45.5%3.5%2.3%1%
Feb 202651.7%41.7%3.1%2.5%0.93%
Mar 202651.5%41.5%3.8%2.5%0.75%
Apr 202655.6%36.8%4.1%2.7%0.81%
May 202651.3%41.6%3.8%2.5%0.74%
Jun 202647.7%45.9%3.5%2.3%0.57%
Jul 202651.4%41.7%3.8%2.5%0.61%
Aug 202647.7%45.9%3.5%2.3%0.57%
Sep 2026—————

  1. 1.Omron

    47.7%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share -3.7 points.

  2. 2.Withings

    45.9%

    Held 2nd. 193K estimated branded searches, +18.4% vs prior month. Share +4.2 points.

  3. 3.iHealth

    3.5%

    Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share -0.3 points.

  4. 4.AliveCor

    2.3%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Qardio

    0.57%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Withings and its closest rivals

How has branded search demand for Withings changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Withings worldwide rose from 168K to 193K.
  • Across the 11 months ending August 2026, Withings’ estimated Share of Search among home health monitoring devices worldwide increased from 37.3% to 45.9%.
  • Across the 11 months ending August 2026, Withings’ estimated Share of Search among home health monitoring devices worldwide peaked at 46.2% in November 2025 and was lowest at 36.8% in April 2026.

How did search popularity change for home health monitoring devices worldwide in August 2026?

  1. In August 2026, Withings gained estimated Share of Search among home health monitoring devices worldwide, from 41.7% to 45.9%.

  2. In August 2026, Omron lost estimated Share of Search among home health monitoring devices worldwide, from 51.4% to 47.7%.

  3. Estimated monthly branded searches for Qardio worldwide fell 63.6% over 11 measured months, from 6.6K to 2.4K in August 2026.

  4. Estimated monthly branded searches for iHealth worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

  5. Estimated monthly branded searches for AliveCor worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

Where does Withings compete?

Withings is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Sleep tracking devices5th of 51.7%Show ranking
Fitness watch brands4th of 52.5%Show ranking
Running watches5th of 62.7%Show ranking
Bathroom scale brands2nd of 637.8%Show ranking
Home health monitoring devices2nd of 545.9%Shown above

How is Withings measured?

Brandwave collects information about searches that people make online using Withings’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • fitness watch withings
  • smartwatch withings
  • withings
  • withings com
  • withings scanwatch

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How the Brand Demand Index is measured

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