Brandwave

How popular isWhimsical in search?

In August 2026, there were an estimated 990 branded searches for Whimsical worldwide which is down 49.7% over the last 11 months. Whimsical holds 0.07% estimated Share of Search among online whiteboard platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Miro87.1%
  2. FigJam11.4%
  3. Lucidspark1.3%
  4. Mural0.13%
  5. Whimsical0.07%
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Which online whiteboard platforms compete with Whimsical?

Whimsical against online whiteboard platforms worldwide, by month

Share of Search by month for Miro, FigJam, Whimsical. The figures are in the table below the chart.

View monthly share of search table
MonthMiroFigJamLucidsparkMuralWhimsical
Oct 202591.8%6.7%1.3%0.12%0.08%
Nov 202590.4%8.1%1.3%0.13%0.07%
Dec 202588.9%9.7%1.3%0.12%0.05%
Jan 202688.9%9.6%1.3%0.13%0.06%
Feb 202692%6.7%1.1%0.14%0.06%
Mar 202692%6.8%1.1%0.12%0.05%
Apr 202693.3%5.6%0.91%0.13%0.05%
May 202692.2%6.7%0.9%0.13%0.07%
Jun 202690.7%8%1.1%0.15%0.08%
Jul 202690.8%8%0.93%0.14%0.1%
Aug 202687.1%11.4%1.3%0.13%0.07%
Sep 2026—————

  1. 1.Miro

    87.1%

    Held 1st. 1.3M estimated branded searches, +0.32% vs prior month. Share -3.7 points.

  2. 2.FigJam

    11.4%

    Held 2nd. 168K estimated branded searches, +48.3% vs prior month. Share +3.4 points.

  3. 3.Lucidspark

    1.3%

    Held 3rd. 18.7K estimated branded searches, +42.4% vs prior month. Share +0.3 points.

  4. 4.Mural

    0.13%

    Held 4th. 1.9K estimated branded searches, -0.51% vs prior month. Share 0 points.

  5. 5.Whimsical

    0.07%

    Held 5th. 990 estimated branded searches, -29.8% vs prior month. Share 0 points.

Compare search popularity between Whimsical and its closest rivals

How has branded search demand for Whimsical changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Whimsical worldwide fell from 2K to 990.
  • Across the 11 months ending August 2026, Whimsical’s estimated Share of Search among online whiteboard platforms worldwide held steady, from 0.08% to 0.07%.

How did search popularity change for online whiteboard platforms worldwide in August 2026?

  1. In August 2026, FigJam gained estimated Share of Search among online whiteboard platforms worldwide, from 8% to 11.4%.

  2. In August 2026, Miro lost estimated Share of Search among online whiteboard platforms worldwide, from 90.8% to 87.1%.

  3. Estimated monthly branded searches for Whimsical worldwide fell 49.7% over 11 measured months, from 2K to 990 in August 2026.

  4. Estimated monthly branded searches for Lucidspark worldwide fell 44.7% over 11 measured months, from 33.8K to 18.7K in August 2026.

  5. Estimated monthly branded searches for Mural worldwide fell 35.8% over 11 measured months, from 3K to 1.9K in August 2026.

Where does Whimsical compete?

Whimsical is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Wireframing tools5th of 50.02%Show ranking
Whiteboard software6th of 60.05%Show ranking
Online whiteboard platforms5th of 50.07%Shown above

How is Whimsical measured?

Brandwave collects information about searches that people make online using Whimsical’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • whimsical com
  • whimsical whiteboard

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How the Brand Demand Index is measured

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