Creately vs Whimsical:Which is more popular?
In September 2026, Creately had more branded searches than Whimsical among diagramming software worldwide. Creately had about 18,300 branded searches, while Whimsical had 590. Creately made up 0.3% of all diagramming software searches we track, and Whimsical accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about diagramming software, Whimsical appeared in three of the five answers and Creately in none.
Who do people search for more?
Creately, about 31 searches for every 1 for Whimsical
Who does AI mention more?
Whimsical, mentioned in 3 of 5 answers, Creately in 0
Who does AI recommend more?
Whimsical, the only one of the two named
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Top diagramming software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Whimsical was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Creately did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
draw.io1st
Lucidchart2nd
Miro3rd
Mermaid4th- Whimsical5th
Excalidraw6th
Microsoft Visio7th
SmartDraw8th- Creately–
Gliffy–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- draw.io5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Miro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lucidchart5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Excalidraw3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mermaid3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Whimsical3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Microsoft Visio2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SmartDraw1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Creately0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Gliffy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about diagramming software
5 answers
Asked ChatGPT
“Which diagramming tool should I use?”
Asked ChatGPT
“What are the best diagramming tools?”
Asked ChatGPT
“What's the best diagramming tool for flowcharts?”
Searched Google, AI Overview
“diagramming software”
Searched Google, AI Overview
“flowchart software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Creately or Whimsical more popular in search?
This chart shows how often people search Google for Creately and Whimsical by name. Each line represents a brand's share of searches for all ten diagramming software we track, month by month, from English-language searches worldwide.
Share of searches by month for Creately, Whimsical. The figures are in the table below the chart.
View monthly share of searches table
| Month | draw.io | Miro | Excalidraw | Lucidchart | Microsoft Visio | SmartDraw | Mermaid | Creately | Gliffy | Whimsical |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.1% | 33.3% | 8.2% | 12.4% | 8% | 1.7% | 1.6% | 0.61% | 0.17% | 0.01% |
| Nov 2025 | 37.3% | 29.8% | 9% | 11.2% | 8.2% | 1.8% | 1.9% | 0.67% | 0.15% | 0.01% |
| Dec 2025 | 37.3% | 30.1% | 11% | 9.2% | 8.3% | 1.5% | 1.9% | 0.55% | 0.16% | 0.01% |
| Jan 2026 | 36.5% | 29.3% | 10.7% | 9% | 9.9% | 1.8% | 2.2% | 0.44% | 0.19% | 0.01% |
| Feb 2026 | 35.6% | 28.5% | 10.5% | 10.7% | 9.7% | 2.1% | 2.1% | 0.53% | 0.18% | 0.02% |
| Mar 2026 | 36.7% | 29.3% | 10.8% | 11.1% | 8.1% | 1.8% | 1.4% | 0.54% | 0.16% | 0.01% |
| Apr 2026 | 36.9% | 29.5% | 10.8% | 11.1% | 8.1% | 1.5% | 1.5% | 0.44% | 0.13% | 0.01% |
| May 2026 | 40.5% | 26.6% | 12% | 10.2% | 7.3% | 1.3% | 1.5% | 0.4% | 0.12% | 0.01% |
| Jun 2026 | 36.6% | 29.5% | 13.2% | 9.4% | 8.1% | 1.2% | 1.6% | 0.3% | 0.11% | 0.02% |
| Jul 2026 | 35.3% | 28.2% | 15.6% | 9.4% | 8.3% | 1.4% | 1.4% | 0.28% | 0.13% | 0.02% |
| Aug 2026 | 35.5% | 28.2% | 15.6% | 9.5% | 7.9% | 1.8% | 1.3% | 0.28% | 0.13% | 0.01% |
| Sep 2026 | 37.6% | 30% | 13.5% | 9.3% | 6.8% | 1.5% | 0.91% | 0.3% | 0.09% | <0.01% |
How has the Creately and Whimsical comparison changed over the last 12 months?
3 findings
- Creately was ahead of Whimsical in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Creately’s share of searches among diagramming software worldwide moved from 0.61% to 0.3%, and its estimated monthly branded searches moved from 40.8K to 18.3K.
- Across the 12 months ending September 2026, Whimsical’s share of searches among diagramming software worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 950 to 590.
How did search popularity change for diagramming software worldwide in September 2026?
2 changes
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Creately’s and Whimsical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among diagramming software
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