Brandwave

How popular isWebex?

In September 2026, people searched for Webex by name about 619,000 times worldwide, an 18.5% decrease from the previous year. These searches made up 11.5% of all global unified communications platform searches, placing Webex fifth out of six platforms. When we asked both ChatGPT and Google AI Overviews about unified communications platforms, Webex appeared in three of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

Webex is the fifth most searched of 6 competitors and the third most recommended in AI answers.

  1. RingCentralShare of searches 38.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. DialpadShare of searches 21.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  3. AircallShare of searches 17.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. NextivaShare of searches 11.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. WebexShare of searches 11.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top unified communications platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Webex was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Webex is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RingCentral1st
  2. Zoom2nd
  3. Webex3rd
  4. Nextiva4th
  5. Dialpad5th
  6. Aircall–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RingCentral4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zoom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nextiva3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Webex3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dialpad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Aircall0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about unified communications platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which unified communications platforms compete with Webex?

Webex against unified communications platforms worldwide, by month

Share of searches by month for RingCentral, Dialpad, Aircall, Nextiva, Webex. The figures are in the table below the chart.

View monthly share of searches table
MonthRingCentralDialpadAircallNextivaWebexZoom
Oct 202540.8%18.4%18.4%10.1%12.3%0.02%
Nov 202539%17.5%17.5%11.7%14.3%0.02%
Dec 202541.4%18.6%15.2%12.4%12.4%0.02%
Jan 202635.5%16%29.1%10.7%8.7%0.02%
Feb 202638.5%17.3%21.1%11.5%11.5%0.03%
Mar 202640.8%18.4%18.4%10.1%12.3%0.04%
Apr 202642.2%19%15.6%10.4%12.7%0.05%
May 202640%18%18%12%12%0.04%
Jun 202638.5%21.1%17.3%11.5%11.5%0.02%
Jul 202638.5%21.1%17.3%11.5%11.5%0.04%
Aug 202641.4%18.6%15.2%12.4%12.4%0.04%
Sep 202638.5%21.1%17.3%11.5%11.5%0.03%

  1. 1.RingCentral

    38.5%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share -2.9 points.

  2. 2.Dialpad

    21.1%

    Held 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share +2.6 points.

  3. 3.Aircall

    17.3%

    Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +2.1 points.

  4. 4.Nextiva

    11.5%

    Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share -0.9 points.

  5. 5.Webex

    11.5%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.9 points.

  6. 6.Zoom

    0.03%

    Held 6th. 110 estimated branded searches, -21.4% vs prior month. Share 0 points.

Compare popularity between Webex and its closest rivals

Every comparison with Webex

12 comparisons

How has branded search demand for Webex changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Webex worldwide fell from 759K to 619K.
  • Across the 12 months ending September 2026, Webex’s share of searches among unified communications platforms worldwide decreased from 12.3% to 11.5%.
  • Across the 12 months ending September 2026, Webex’s share of searches among unified communications platforms worldwide peaked at 14.3% in November 2025 and was lowest at 8.7% in January 2026.
  • Across the 12 months ending September 2026, Webex fell from 4th to 5th among unified communications platforms worldwide.

How did search popularity change for unified communications platforms worldwide in September 2026?

6 changes

  1. In September 2026, Dialpad gained share of searches among unified communications platforms worldwide, from 18.6% to 21.1%.

  2. In September 2026, Aircall gained share of searches among unified communications platforms worldwide, from 15.2% to 17.3%.

  3. In September 2026, RingCentral lost share of searches among unified communications platforms worldwide, from 41.4% to 38.5%.

  4. In September 2026, Nextiva lost share of searches among unified communications platforms worldwide, from 12.4% to 11.5%.

  5. In September 2026, Webex lost share of searches among unified communications platforms worldwide, from 12.4% to 11.5%.

  6. Estimated monthly branded searches for Zoom worldwide rose 37.5% over 12 measured months, from 80 to 110 in September 2026.

How are Webex’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Webex’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • cisco webex
  • video meeting webex
  • webex
  • webex app
  • webex meetings
  • webex software

How the Brand Demand Index is measured

Who owns Webex?

Webex is owned by Cisco. Brandwave also tracks Cisco Duo and Webex Events, owned by the same company, worldwide.

Do you work for Webex? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Webex compete?

Webex is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Video conferencing platforms3rd of 92.6%Show ranking
Unified communications platforms5th of 611.5%Shown above
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Is Webex your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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