Brandwave

How popular isVan Rysel?

In September 2026, people searched for Van Rysel by name about 165,000 times worldwide, a 50% increase from the previous year. These searches made up 25.1% of all global cycling jersey brand searches, placing Van Rysel second out of eight brands. When we asked both ChatGPT and Google AI Overviews about cycling jersey brands, Van Rysel appeared in two of the five answers and was the sixth most recommended of the eight.

Search and AI answers in September 2026

Van Rysel is the second most searched of 8 competitors and the sixth most recommended in AI answers.

  1. AssosShare of searches 25.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. Van RyselShare of searches 25.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  3. RaphaShare of searches 20.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. CastelliShare of searches 16.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. Pearl IzumiShare of searches 4.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top cycling jersey brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Van Rysel was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Van Rysel is the sixth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Castelli1st
  2. Rapha2nd
  3. Assos3rd
  4. Pearl Izumi4th
  5. MAAP5th
  6. Van Rysel6th
  7. Gore Wear–
  8. Santini–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rapha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Castelli5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Assos4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pearl Izumi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MAAP3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Van Rysel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gore Wear0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Santini0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cycling jersey brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which cycling jersey brands compete with Van Rysel?

Van Rysel against cycling jersey brands worldwide, by month

Share of searches by month for Assos, Van Rysel, Rapha, Castelli, Pearl Izumi, Gore Wear, MAAP. The figures are in the table below the chart.

View monthly share of searches table
MonthAssosVan RyselRaphaCastelliPearl IzumiGore WearMAAPSantini
Oct 202524.8%16.5%24.8%20.3%4.1%6.1%2.2%1.2%
Nov 202524.8%9.1%24.8%16.7%4.1%16.7%2.7%1%
Dec 202527%12.1%27%18%4.4%8.1%2.4%1.1%
Jan 202622.2%18.2%22.2%18.2%3.7%12.2%2.4%0.89%
Feb 202621.8%12%21.8%21.8%4.4%14.6%2.4%1.1%
Mar 202624.6%16.5%20.2%16.5%4.1%13.5%3.3%1.2%
Apr 202623.6%23.6%19.4%19.4%3.9%5.8%3.2%1.2%
May 202621.6%26.4%21.6%17.7%4.3%3.6%3.6%1.3%
Jun 202626.5%21.8%21.8%17.8%4.4%2.9%3.6%1.3%
Jul 202627.8%22.8%22.8%15.3%3.7%2.5%3.1%2%
Aug 202627.1%22.1%22.1%18.2%3.6%2.4%3%1.3%
Sep 202625.1%25.1%20.6%16.8%4.1%3.4%3.4%1.5%
  1. 1.Assos

    25.1%

    Held 1st. 165K estimated branded searches, -32.9% vs prior month. Share -2 points.

  2. 2.Van Rysel

    25.1%

    Moved from 3rd to 2nd. 165K estimated branded searches, -17.9% vs prior month. Share +3 points.

  3. 3.Rapha

    20.6%

    Moved from 2nd to 3rd. 135K estimated branded searches, -32.8% vs prior month. Share -1.6 points.

  4. 4.Castelli

    16.8%

    Held 4th. 110K estimated branded searches, -33.3% vs prior month. Share -1.4 points.

  5. Held 5th. 27.1K estimated branded searches, -18.1% vs prior month. Share +0.5 points.

  6. 6.Gore Wear

    3.4%

    Moved from 7th to 6th. 22.2K estimated branded searches, 0% vs prior month. Share +0.9 points.

  7. 7.MAAP

    3.4%

    Moved from 6th to 7th. 22.2K estimated branded searches, -18.1% vs prior month. Share +0.4 points.

  8. 8.Santini

    1.5%

    Held 8th. 9.9K estimated branded searches, -18.2% vs prior month. Share +0.2 points.

Compare popularity between Van Rysel and its closest rivals

Every comparison with Van Rysel

7 comparisons

How has branded search demand for Van Rysel changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Van Rysel worldwide rose from 110K to 165K.
  • Across the 12 months ending September 2026, Van Rysel’s share of searches among cycling jersey brands worldwide increased from 16.5% to 25.1%.
  • Across the 12 months ending September 2026, Van Rysel’s share of searches among cycling jersey brands worldwide peaked at 26.4% in May 2026 and was lowest at 9.1% in November 2025.
  • Across the 12 months ending September 2026, Van Rysel rose from 4th to 2nd among cycling jersey brands worldwide.

How did search popularity change for cycling jersey brands worldwide in September 2026?

6 changes
  1. In September 2026, Van Rysel overtook Rapha to rank 2nd among cycling jersey brands worldwide, with 25.1% of the searches.

  2. In September 2026, Gore Wear overtook MAAP to rank 6th among cycling jersey brands worldwide, with 3.4% of the searches.

  3. In September 2026, Assos lost share of searches among cycling jersey brands worldwide, from 27.1% to 25.1%.

  4. In September 2026, Rapha lost share of searches among cycling jersey brands worldwide, from 22.1% to 20.6%.

  5. In September 2026, Castelli lost share of searches among cycling jersey brands worldwide, from 18.2% to 16.8%.

  6. Estimated monthly branded searches for MAAP worldwide rose 50% over 12 measured months, from 14.8K to 22.2K in September 2026.

How are Van Rysel’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Van Rysel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • van rysel

How the Brand Demand Index is measured

Who owns Van Rysel?

Van Rysel is owned by Decathlon. Brandwave does not track any other brands owned by Decathlon.

Do you work for Van Rysel? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Van Rysel your brand?

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