Brandwave

How popular isThermoPro?

In September 2026, people searched for ThermoPro by name about 12,300 times worldwide, a 32.8% decrease from the previous year. These searches made up 4.7% of all global meat probe brand searches, placing ThermoPro fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about meat probe brands, ThermoPro appeared in four of the five answers and was the second most recommended of the five.

Search and AI answers in September 2026

ThermoPro is the fifth most searched of 5 competitors and the second most recommended in AI answers.

  1. Pit BossShare of searches 36.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. TraegerShare of searches 35.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. MeaterShare of searches 13%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  4. ThermoWorksShare of searches 10.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  5. ThermoProShare of searches 4.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
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Top meat probe brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ThermoPro was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ThermoPro is the second most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ThermoWorks1st
  2. ThermoPro2nd
  3. Meater3rd
  4. Pit Boss–
  5. Traeger–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Meater5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ThermoWorks4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ThermoPro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pit Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Traeger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about meat probe brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which meat probe brands compete with ThermoPro?

ThermoPro against meat probe brands worldwide, by month

Share of searches by month for Pit Boss, Traeger, Meater, ThermoWorks, ThermoPro. The figures are in the table below the chart.

View monthly share of searches table
MonthPit BossTraegerMeaterThermoWorksThermoPro
Oct 202531.5%36.2%16.2%8.9%7.2%
Nov 202528.9%34.7%19%10.4%7%
Dec 202526.4%32.9%22%12.1%6.6%
Jan 202626.5%38.7%17.4%9.5%7.8%
Feb 202631.9%38.4%14%9.4%6.3%
Mar 202636.9%36.1%13.3%8.9%4.9%
Apr 202638.7%38.1%11.4%7.6%4.2%
May 202637%40.6%12.2%6.7%3.6%
Jun 202637%40.5%9.9%8.1%4.4%
Jul 202640.1%35.6%10.7%8.8%4.8%
Aug 202633.5%38.3%11.5%11.5%5.2%
Sep 202636.1%35.5%13%10.6%4.7%
  1. 1.Pit Boss

    36.1%

    Moved from 2nd to 1st. 92.1K estimated branded searches, -4.3% vs prior month. Share +2.6 points.

  2. 2.Traeger

    35.5%

    Moved from 1st to 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -2.8 points.

  3. 3.Meater

    13%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +1.5 points.

  4. Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.9 points.

  5. 5.ThermoPro

    4.7%

    Held 5th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

Compare popularity between ThermoPro and its closest rivals

Every comparison with ThermoPro

9 comparisons

How has branded search demand for ThermoPro changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for ThermoPro worldwide fell from 18.3K to 12.3K.
  • Across the 12 months ending September 2026, ThermoPro’s share of searches among meat probe brands worldwide decreased from 7.2% to 4.7%.
  • Across the 12 months ending September 2026, ThermoPro’s share of searches among meat probe brands worldwide peaked at 7.8% in January 2026 and was lowest at 3.6% in May 2026.

How did search popularity change for meat probe brands worldwide in September 2026?

5 changes
  1. In September 2026, Pit Boss overtook Traeger to become the leader among meat probe brands worldwide, with 36.1% of the searches.

  2. In September 2026, Meater gained share of searches among meat probe brands worldwide, from 11.5% to 13%.

  3. In September 2026, Traeger lost share of searches among meat probe brands worldwide, from 38.3% to 35.5%.

  4. In September 2026, ThermoWorks lost share of searches among meat probe brands worldwide, from 11.5% to 10.6%.

  5. Estimated monthly branded searches for ThermoPro worldwide fell 33.1% over 12 measured months, from 18.1K to 12.1K in September 2026.

How are ThermoPro’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using ThermoPro’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • thermopro
  • thermopro timer

Do you work for ThermoPro? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does ThermoPro compete?

ThermoPro is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Kitchen timer brands7th of 70.01%Show ranking
Meat probe brands5th of 54.7%Shown above
Creator with pink hair and a pink jacket

Is ThermoPro your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.