Brandwave

Meat probe brands:Which are searched most?

In September 2026, Pit Boss was the most searched among meat probe brands worldwide, with an estimated 92.1K branded searches and 42.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Pit Boss42.7%
  2. Traeger42%
  3. Meater15.3%

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Share of SearchLeaderboard

Compare the meat probe brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among meat probe brands worldwide, by month

Share of Search by month for Pit Boss, Traeger, Meater. The figures are in the table below the chart.

View monthly share of search table
MonthPit BossTraegerMeater
Oct 202537.5%43.2%19.3%
Nov 202534.9%42%23.1%
Dec 202532.5%40.5%27%
Jan 202632.1%46.8%21.1%
Feb 202637.9%45.5%16.6%
Mar 202642.8%41.8%15.4%
Apr 202643.9%43.2%13%
May 202641.2%45.2%13.6%
Jun 202642.3%46.3%11.4%
Jul 202646.3%41.2%12.4%
Aug 202640.2%46%13.8%
Sep 202642.7%42%15.3%

This month’s ranking, September 2026

  1. 1.Pit Boss

    42.7%

    Moved from 2nd to 1st. 92.1K estimated branded searches, -4.3% vs prior month. Share +2.5 points.

  2. 2.Traeger

    42%

    Moved from 1st to 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -4 points.

  3. 3.Meater

    15.3%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +1.5 points.

Compare search popularity between leading brands

Which brand is most popular in search among meat probe brands worldwide?

In September 2026, Pit Boss was the most searched among meat probe brands worldwide, with an estimated 92.1K branded searches and 42.7% estimated Share of Search within this set. Traeger is in 2nd place, 0.7 percentage points behind at 42% Share of Search.

Global meat probe brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Pit Boss37.5% → 42.7%46.3%Jul 202632.1%Jan 20262nd → 1st
Traeger43.2% → 42%46.8%Jan 202640.5%Dec 20251st → 2nd
Meater19.3% → 15.3%27%Dec 202511.4%Jun 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Pit Boss’ estimated Share of Search among meat probe brands worldwide increased from 37.5% to 42.7%.
  • Across the 12 months ending September 2026, Traeger’s estimated Share of Search among meat probe brands worldwide decreased from 43.2% to 42%.
  • Across the 12 months ending September 2026, Meater’s estimated Share of Search among meat probe brands worldwide decreased from 19.3% to 15.3%.
  • Across the 12 months ending September 2026, Pit Boss’ estimated Share of Search among meat probe brands worldwide peaked at 46.3% in July 2026 and was lowest at 32.1% in January 2026.
  • Across the 12 months ending September 2026, Traeger’s estimated Share of Search among meat probe brands worldwide peaked at 46.8% in January 2026 and was lowest at 40.5% in December 2025.
  • Across the 12 months ending September 2026, Meater’s estimated Share of Search among meat probe brands worldwide peaked at 27% in December 2025 and was lowest at 11.4% in June 2026.
  • Across the 12 months ending September 2026, Pit Boss rose from 2nd to 1st among meat probe brands worldwide.
  • Across the 12 months ending September 2026, Traeger fell from 1st to 2nd among meat probe brands worldwide.

How did search popularity change for meat probe brands worldwide in September 2026?

  1. In September 2026, Pit Boss overtook Traeger to become the leader among meat probe brands worldwide, with 42.7% estimated Share of Search.

  2. In September 2026, Meater gained estimated Share of Search among meat probe brands worldwide, from 13.8% to 15.3%.

  3. In September 2026, Traeger lost estimated Share of Search among meat probe brands worldwide, from 46% to 42%.

How the Brand Demand Index is measured

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