Brandwave

Taylor vs ThermoPro:Which is more popular?

In September 2026, Taylor had more branded searches than ThermoPro among kitchen timer brands worldwide. Taylor had about 2,400 branded searches, while ThermoPro had 170. Taylor made up 0.17% of all kitchen timer brand searches we track, and ThermoPro accounted for 0.01%. When we asked ChatGPT and Google AI Overviews about kitchen timer brands, Taylor and ThermoPro each appeared in two of the five answers. ThermoPro was mentioned before Taylor in two out of three answers that named either.

Among kitchen timer brands worldwide in September 2026

Who do people search for more?

Taylor, about 14 searches for every 1 for ThermoPro

Taylor 2.4K searchesThermoPro 170 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Taylor in 2 of 5ThermoPro in 2 of 5

Who does AI recommend more?

ThermoPro, named ahead of Taylor in 2 of 3 answers

ThermoPro first in 2Taylor first in 1

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Top kitchen timer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Taylor was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. ThermoPro was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. ThermoPro was listed before Taylor in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ThermoWorks1st
  2. OXO2nd
  3. Taylor3rd
  4. ThermoPro4th
  5. KitchenAid–
  6. CDN–
  7. Joseph Joseph–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OXO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ThermoWorks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Taylor2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ThermoPro2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CDN0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Joseph Joseph0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about kitchen timer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Taylor or ThermoPro more popular in search?

This chart shows how often people search Google for Taylor and ThermoPro by name. Each line represents a brand's share of searches for all seven kitchen timer brands we track, month by month, from English-language searches worldwide.

Taylor and ThermoPro among kitchen timer brands worldwide, by month

Share of searches by month for Taylor, ThermoPro. The figures are in the table below the chart.

View monthly share of searches table
MonthKitchenAidCDNJoseph JosephOXOThermoWorksTaylorThermoPro
Oct 202566.1%18.8%6.9%6.9%1.1%0.15%<0.01%
Nov 202572.7%13.4%6%6%1.8%0.11%<0.01%
Dec 202574.7%11.4%6.3%5.1%2.3%0.11%<0.01%
Jan 202662.7%21.5%7.9%6.5%1.3%0.14%0.01%
Feb 202665.3%18.3%8.2%6.7%1.3%0.18%0.01%
Mar 202665.1%18.2%8.2%6.7%1.6%0.18%0.01%
Apr 202664.8%18.4%8.3%6.7%1.7%0.15%0.01%
May 202658.8%24.5%7.3%7.3%1.8%0.19%<0.01%
Jun 202661.1%21.1%7.7%7.7%2.3%0.17%<0.01%
Jul 202661.3%21.1%7.7%7.7%1.9%0.2%0.01%
Aug 202660.3%20.5%9.2%7.5%2.3%0.2%<0.01%
Sep 202661.6%21%7.7%7.7%1.9%0.17%0.01%

How has the Taylor and ThermoPro comparison changed over the last 12 months?

3 findings
  • Taylor was ahead of ThermoPro in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Taylor’s share of searches among kitchen timer brands worldwide moved from 0.15% to 0.17%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
  • Across the 12 months ending September 2026, ThermoPro’s share of searches among kitchen timer brands worldwide moved from <0.01% to 0.01%, and its estimated monthly branded searches held steady at 170.

How did search popularity change for kitchen timer brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Taylor worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Taylor’s and ThermoPro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Taylor

1 branded search term

  • taylor kitchen

ThermoPro

1 branded search term

  • thermopro timer

How the Brand Demand Index is measured

Other head-to-heads among kitchen timer brands

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