Brandwave

How popular isTella in search?

In August 2026, there were an estimated 3.6K branded searches for Tella worldwide which is up 43% over the last 11 months. Tella holds 0.91% estimated Share of Search among screenshot and screencast tools worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Loom38.3%
  2. ScreenPal23.1%
  3. Camtasia18.7%
  4. Snagit15.3%
  5. CleanShot X3.7%
  6. Tella0.91%
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Which screenshot and screencast tools compete with Tella?

Tella against screenshot and screencast tools worldwide, by month

Share of Search by month for Loom, ScreenPal, Camtasia, Snagit, CleanShot X, Tella. The figures are in the table below the chart.

View monthly share of search table
MonthLoomScreenPalCamtasiaSnagitCleanShot XTella
Oct 202527.7%26.6%22.8%18.7%3.7%0.52%
Nov 202527.7%26.6%22.6%18.6%3.7%0.79%
Dec 202534.6%26.2%19.5%16%3.2%0.53%
Jan 202634.7%26%19.5%16%3.2%0.64%
Feb 202636.9%21.7%18.9%18.9%3.1%0.67%
Mar 202642.5%21.7%17.7%14.5%2.9%0.75%
Apr 202644.6%23.5%15.3%12.5%3.1%1.1%
May 202641.9%21.5%17.6%14.4%3.5%1.2%
Jun 202646.6%17.3%16.1%16.1%3.2%0.71%
Jul 202648.4%17.2%16.7%13.6%3.3%0.79%
Aug 202638.3%23.1%18.7%15.3%3.7%0.91%
Sep 2026——————
  1. 1.Loom

    38.3%

    Held 1st. 152K estimated branded searches, -29.3% vs prior month. Share -10.1 points.

  2. 2.ScreenPal

    23.1%

    Held 2nd. 91.5K estimated branded searches, +20% vs prior month. Share +5.9 points.

  3. 3.Camtasia

    18.7%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +2 points.

  4. 4.Snagit

    15.3%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share +1.6 points.

  5. Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share +0.4 points.

  6. 6.Tella

    0.91%

    Held 6th. 3.6K estimated branded searches, +2% vs prior month. Share +0.1 points.

Compare search popularity between Tella and its closest rivals

How has branded search demand for Tella changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Tella worldwide rose from 2.5K to 3.6K.
  • Across the 11 months ending August 2026, Tella’s estimated Share of Search among screenshot and screencast tools worldwide held steady, from 0.52% to 0.91%.

How did search popularity change for screenshot and screencast tools worldwide in August 2026?

  1. In August 2026, ScreenPal gained estimated Share of Search among screenshot and screencast tools worldwide, from 17.2% to 23.1%.

  2. In August 2026, Camtasia gained estimated Share of Search among screenshot and screencast tools worldwide, from 16.7% to 18.7%.

  3. In August 2026, Snagit gained estimated Share of Search among screenshot and screencast tools worldwide, from 13.6% to 15.3%.

  4. In August 2026, Loom lost estimated Share of Search among screenshot and screencast tools worldwide, from 48.4% to 38.3%.

  5. Estimated monthly branded searches for Tella worldwide rose 43% over 11 measured months, from 2.5K to 3.6K in August 2026.

  6. Estimated monthly branded searches for CleanShot X worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

Where does Tella compete?

Tella is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Screen recording tools5th of 50.8%Show ranking
Screenshot and screencast tools6th of 60.91%Shown above

How is Tella measured?

Brandwave collects information about searches that people make online using Tella’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • tella screen recorder
  • tella tv
  • tella video

Do you work for Tella? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Tella your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.